Iamdrseo
Power Member
- Apr 22, 2020
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By the way u didn't mentioned the recent revenue what happend to your site? Affected by update?
Case Study: EMD That Made Me $40,000
- Thread starter janer2019
- Start date
Iamdrseo
Power Member
- Apr 22, 2020
- 798
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Which ad network is this?
safeSEOboost
Elite Member
- Mar 22, 2010
- 3,277
- 2,273
This shows EMD remain a powerful technique despite rumors to the contrary,..., that I have been hearing in the past ten years or so.
dohologger
Regular Member
- May 16, 2015
- 208
- 49
Not necessarily, if the keyword is a spelling error it's generally not going to have much competition for that exact keyphrase. PLUS, everything else was spot on in regards to content, setting up SILOS, clustering, link building etc. which for any medium to low competition keyword is going to produce results...
So it's obviously hard to pin-point it on the EMD itself, I don't think having the keyword in your name necessarily has any advantage. Google is smarter than that, they're looking at the entire site for relevance..
Not trying to shit on this parade, but the the whole 'EMD Case Study' thing is a bit misleading... it all comes down to matching user intent and creating high-quality content. The other thing that becomes tricky are anchor texts
If you search "online free movies" you're not getting low quality sites with exact or similar matched domains. Just do a bit of research on Search Engine Watch or Journal, it's all been discussed before!! Cheers.
janer2019
Junior Member
- Oct 1, 2019
- 109
- 156
Thanks Bud, back then i was working with someone quite huge in our Industry for a very low sum.
I wanted to sell the website to get fund so I could start something of my own. What drove my decision was also due to the fact that I could see recession coming and how it would lower my multiple, plus Google updates. I do feel i could have sold it for a better multiple but now it's Gone.
Wishing you Success
janer2019
Junior Member
- Oct 1, 2019
- 109
- 156
Sure, Anchor strategy was quite simple.
We wanted to diversify the anchor over related terms. Exact Anchor(60%), Read Here, Naked Anchor, Read More, Here, Know More, etc(These were sprinkled across)
Links were built over forums, guestposts, some web 2.0s(GSA on tier 2), tumblr, etc
janer2019
Junior Member
- Oct 1, 2019
- 109
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It was my first site. In my head, i knew that I will be always be emotionally attached to it and not look at it as a business.
However, i did see the recession around and how being an EMD, most people don't want to pay huge sums when they could buy a more diversified asset that also reduces the risk. I had given a lot of thought and was happy with what the site had given to me for an year. I put that sum into something really interesting which i will soon share as a case study. It's Fine
DetectiveKenta
Junior Member
- Nov 13, 2018
- 155
- 200
Love this write-up. So much creativity and innovation. A lot of experimentation and pushing through. Congrats!!!
janer2019
Junior Member
- Oct 1, 2019
- 109
- 156
Exactly Sir, EMD have had a bad name just due to the fact that they are spoiled badly to be at the top. However if you become a Google Algo then you will notice, for them its just another site and if you have good content and good votes(Links), there's no harm in rewarding you as far as you are satisfying the user's intent
janer2019
Junior Member
- Oct 1, 2019
- 109
- 156
Thanks, Yes I do. All are on full throttle. Will be sharing some really cool stuff soon.
janer2019
Junior Member
- Oct 1, 2019
- 109
- 156
Thanks, Wishing you Success!
janer2019
Junior Member
- Oct 1, 2019
- 109
- 156
Ya, Got lucky
janer2019
Junior Member
- Oct 1, 2019
- 109
- 156
Buyer is another IM with a huge network so he could really leverage my site and dominate that whole niche
janer2019
Junior Member
- Oct 1, 2019
- 109
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I sold it because I felt, it had gotten enough and wanted to invest the cash into some thing that was picking up back then. Few other things that fueled my decision were the upcoming recession which I know would drop ad-rates and eventually my multiple
janer2019
Junior Member
- Oct 1, 2019
- 109
- 156
Yes Sir, However I sold it considering the recession period which would drop the ad rates and also my multiple. Also with EMD, not many want to take the risk of putting their money when they have a chance to push that money into a more diversified website. But again, as you said, now i have money to invest in other websites
janer2019
Junior Member
- Oct 1, 2019
- 109
- 156
Welcome Man, Wishing you success!
janer2019
Junior Member
- Oct 1, 2019
- 109
- 156
You're welcome Bud
janer2019
Junior Member
- Oct 1, 2019
- 109
- 156
In the head, we treated it as any other website. The anchors were naturally diversified as in 60% as exact anchor, rest were LSI, Partial terms, Read More, Check Out, etcThis is really a great Case Study on EMD. It's great to read. I was wondering how did you manage anchor text variations for link building as it is EMD. Just Curious!!!
Thanks!
janer2019
Junior Member
- Oct 1, 2019
- 109
- 156
I totally agree. i have something very soon coming up as a case study where like you said, Content is the king, there's always room for making it big.