Any Advice Regarding Keyword Density Ratio?

Hello All,

I've read on SEO sites that they recommend 1%-2% KW Density- but sometimes achieving such seems to be not natural and makes awkward phrases in my articles

I tried following RankMath's advice as well - and I deemed it good when Rank Math signals the KW Density as good although it's mostly at around less than 1%

Does Keyword Density Really matter?

Thanks,
Josh

Plaugins like RankMath just take the main keyword to calculate the KD. They don't take any little variations into account and therefore I dont look too much into it.

For e.g. if you choose "Best Dog Clippers" as your keyword. RankMath will search your article for those 3 words in that sequence and if you write "Dog Clippers", it'll not take that into account. Atleast that was my experience, incase it has been updated.

I try to write an article and then go back to sprinkle the keywords/LSI keywords. In this manner, I can make the article seem natural and keep count of my keywords/LSI's.

Fussganger said:

Plaugins like RankMath just take the main keyword to calculate the KD. They don't take any little variations into account and therefore I dont look too much into it.

For e.g. if you choose "Best Dog Clippers" as your keyword. RankMath will search your article that those 3 words in that sequence and if you write "Dog Clippers", it'll not take that into account. Atleast that was my experience, incase it has been updated.

I try to write an article and then go back to sprinkle the keywords/LSI keywords. In this manner, I can make the article seem natural and keep count of my keywords/LSI's.

Click to expand...

Exactly but I think every SEO plugins do the same until you don't mentioned the LSI keywords.

Fussganger said:

Plaugins like RankMath just take the main keyword to calculate the KD. They don't take any little variations into account and therefore I dont look too much into it.

For e.g. if you choose "Best Dog Clippers" as your keyword. RankMath will search your article for those 3 words in that sequence and if you write "Dog Clippers", it'll not take that into account. Atleast that was my experience, incase it has been updated.

I try to write an article and then go back to sprinkle the keywords/LSI keywords. In this manner, I can make the article seem natural and keep count of my keywords/LSI's.

Click to expand...

Thank you - so the next question would be, is there a percentage we should target or not really necessary?

I have my KW in my URL as slug
I have my KW as H1 Title
I have my KW in a few H2 Titles as well if possible

then sprinkling here and there like spreading Corona

- So should I still target a KW Density 'percentage'

Josh Saga said:

Thank you - so the next question would be, is there a percentage we should target or not really necessary?

I have my KW in my URL as slug
I have my KW as H1 Title
I have my KW in a few H2 Titles as well if possible

then sprinkling here and there like spreading Corona

- So should I still target a KW Density 'percentage'

Click to expand...

Take this and learn - https://mega.nz/folder/rgEzmIrL#Mwg5fYCwn1uRcQvaeU-AvQ/folder/f4U3TIgZ

You should use seoquake to inspect keyword density of the top 5/10 results in google. This will give you a very good indication as to what google likes the most. You'll see that the top 5/10 99% of the time only has a keyword density of less than 0.5% with their main keyword.

For me, I keep the keywords in sub headings and then naturally write the content. Keyword presence is also required for winning the featured snippet.

Other than that let Google do its job to look at other technical seo and backlinks

Josh Saga said:

Thank you - so the next question would be, is there a percentage we should target or not really necessary?

I have my KW in my URL as slug
I have my KW as H1 Title
I have my KW in a few H2 Titles as well if possible

then sprinkling here and there like spreading Corona

- So should I still target a KW Density 'percentage'

Click to expand...

Your main KW should be in your H1-Title and Url. I would use LSI or variations in my H2. For e.g, if you write on "Best Dog Clippers", I would use it in H1-Title and URL, and if there are any variations, LSI or Product names that get searched, I would use them for H2. This would increase the likelihood of your page showing up for other searches as well and avoid keyword stuffing.

In all honesty, I'm definitely not the best person to take advice from since there are people who've done more research and know a lot more. I only speak from what I've read and my personal (limited) experience.

Having said that, I don't really go for a percentage. Staying on the article on "Best Dog Clippers", can you naturally mention that 20 times in 2000 words (1% KD) ?! Seems absurd. BUT, you can use variations like "These clippers for dogs" or whatever is available to search. I think Google is smart enough to pick up on such terms and figure out the intent of the page and if you do this, your KD is going to be <1 %.

I wonder if @splishsplash can chime in.

His guide was really helpful and is worth a read:

https://www.blackhatworld.com/seo/guide-full-example-of-how-to-do-on-page-seo.1251425/

I try to keep up with a standard (like twice per 600w) instead of %
'People also ask' snippet questions helps to frame optimized meta titles

I don't think it matters to the extent that you try to match some sort of %, as long as the article isn't stuffed like a muffin, and it's written naturally with the keyword multiple times if you need it.

I have never cared about this, and never had any probs with sites ranking.

The ideal kw ratio is 5% but you should use a combination of entities instead of kw stuffing. For example, if your article is about keyword research, it's enough to use the exact phrase "keyword research" once in your title, URL, H1 and content. You should use the entities, "SERPs, Google, Bing, search results, first page, rank, longtail, relevance etc." throughout your article which lets Google algo identify your content relevance to the user query.

I suggest 2% keyword density for better keyword ranking in google

There is no single answer to this question as it depends on a variety of factors, including the keyword(s) you are targeting, the competitiveness of your keyword, and the overall tone and topic of your website or article.

However, a general guideline is to aim for a keyword density ratio of around 2-4%. This means that for every 100 words in your article or website, you should include 2-4 instances of your target keyword.

I don't mean to be snarky, but this question is straight out of a time machine from 2010.

Back in those days, keyword density was a thing.

In 2021, you should be asking about keyword search intent.

Thanks to Google's machine learning and artificial intelligence, content publishers and affiliate marketers must focus on delivering the experience searchers look for when they type in a keyword into Google.

You have to start with search intent and, from there, make some reasonable predictions about the kind of content you need to produce that would enable people to get the experience they came for.

Are they looking to solve a problem? What is the experience they are looking for? Are they looking to buy something? What is the experience behind that?

You have to come up with answers through trial and error and find something that sticks.

The good news is once you find something that works, you can scale it up fairly quickly.

So think less in terms of keyword density and think more about search intent and competitive content strategies.

This is where tools like Frase, Postpace, or Surfer SEO come in.

But this is not in any way automatic.

You can't just type in your keyword into those tools and then start putting together a piece of content.

Everything must still center on the user experience you want to produce for.