alexel

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Rolling out a teatox offer, tapping into fb business has been a journey.

Mostly been running on native and adult, fb's targeting features has been overwhelming.

So I haven't quite narrowed down the audience, so the presell page that I've been so fortunate enough to run with the last week has been in the testing works on figuring out a proper audience (it's compliant, but sooner or later, the words used on the lander will get it banned in no time). I got my numbers down as followed:

CPC: 26¢
CTR: 5.7%
Lander ctr: 28%
Offer cv: 0%


Targeting: US 18-65+, (healthy & fit, healthy diet) && (active cc user, online shopping).

So I'm working on another variation of the prelander i have now, but before I re run the ad, I was wondering if any of you fellow bhw member has targeted teatox or diet in general and would like to leave your feedback.
 

Shyam007

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I would think 40-65 would be a better audience.

Wifi only would be more effective as they will have the time to watch the VSL.

Also you can target Australia and New Zealand.
 

alexel

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I would think 40-65 would be a better audience.

Wifi only would be more effective as they will have the time to watch the VSL.

Also you can target Australia and New Zealand.
VSL for 40-65+ on wifi? Good strategy, great point. I'll consider a VSL
 
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