Facebook Is Too Costly

Harnur

Regular Member

Jan 4, 2017

450

1,005

• Jul 18, 2019

• #1

Facebook ads for DESKTOP is too costly, I am getting minimum CPC for gaming niche as $1-$2/click, Is there any way to reduce the cost?

 

jackjammer

Regular Member

Jun 10, 2016

374

54

• Jul 19, 2019

• #2

Use video.

 

P

Payment4Ads

BANNED

Jun 18, 2019

39

1

• Jul 19, 2019

• #3

Tr video ads and change targeting, but most of the people in mobile

 

7

7FigureDreams

BANNED

Jul 19, 2019

13

7

• Jul 19, 2019

• #4

Welcome to paid advertising my friend.

 

DixieMarketing

Regular Member

Oct 11, 2013

310

174

• Jul 23, 2019

• #5

That means your ad relevance score is bad, I pay $.06 a click on desktop and $.04 on mobile. You have to create ads with a high click through rate to get a score of 9 or 10 to get a cheap rate.

 

Shady Rasmy

Junior Member

Oct 11, 2016

114

33

• Jul 23, 2019

• #6

DixieMarketing said:

That means your ad relevance score is bad, I pay $.06 a click on desktop and $.04 on mobile. You have to create ads with a high click through rate to get a score of 9 or 10 to get a cheap rate.

Click to expand...

How to optimize relevance score, what is the factor that affect relevance score

 

DixieMarketing

Regular Member

Oct 11, 2013

310

174

• Jul 23, 2019

• #7

Mostly your click through rate. Meaning a higher percentage of people who see the ad click the link.

 

Harnur

Regular Member

Jan 4, 2017

450

1,005

• Jul 25, 2019
• Thread Starter Thread Starter

• #8

DixieMarketing said:

That means your ad relevance score is bad, I pay $.06 a click on desktop and $.04 on mobile. You have to create ads with a high click-through rate to get a score of 9 or 10 to get a cheap rate.

Click to expand...

Is that for tier 1 countries? And how do you get high CTR? clickbait images?
And what PERCENTAGE(%) of CTR shud I target to get cheap clicks?

 

Last edited: Jul 25, 2019

Alex Milenkowich

BANNED

Nov 30, 2018

749

123

• Jul 25, 2019

• #9

so i have 0,11$ per button click on my site and still im not satisfied i would like 0,06$

 

Harnur

Regular Member

Jan 4, 2017

450

1,005

• Jul 25, 2019
• Thread Starter Thread Starter

• #10

f

Alex Milenkowich said:

so i have 0,11$ per button click on my site and still im not satisfied i would like 0,06$

Click to expand...

for which country are you getting $0.11/click? Is it for the desktop audience?

 

Alex Milenkowich

BANNED

Nov 30, 2018

749

123

• Jul 25, 2019

• #11

mobile for usa,canada,uk,au...

 

Harnur

Regular Member

Jan 4, 2017

450

1,005

• Jul 25, 2019
• Thread Starter Thread Starter

• #12

DixieMarketing said:

That means your ad relevance score is bad, I pay $.06 a click on desktop and $.04 on mobile. You have to create ads with a high click through rate to get a score of 9 or 10 to get a cheap rate.

Click to expand...

i think facebook isn't using ad relevance score metric...anymore.

 

N

Newcomer9087

Newbie

Jul 25, 2019

16

3

• Jul 25, 2019

• #13

Amazon PPC for launching is very expensive as well, damm you need money to make money.

 

Shady Rasmy

Junior Member

Oct 11, 2016

114

33

• Jul 27, 2019

• #14

Harnur said:

i think facebook isn't using ad relevance score metric...anymore.

Click to expand...

They do.
But now you get 3 more detailed scores.
Doesn't hurt to measure all 4 scores

 

sk9seoers

Junior Member

Jul 26, 2019

131

20

• Jul 27, 2019

• #15

Harnur said:

f

for which country are you getting $0.11/click? Is it for the desktop audience?

Click to expand...

it's ok it depends of targeted country

 

xoftmade

Power Member

Apr 3, 2015

545

130

• Jul 27, 2019

• #16

Optimize your ads copy and audience make on image with less writing or video ads

 

convfunnel

Newbie

Jul 28, 2019

18

3

• Jul 28, 2019

• #17

I would suggest video.

 

YoungArt

BANNED

Aug 18, 2017

658

249

• Jul 28, 2019

• #18

Mate what is your CTR? Also check out your relevance score.

 

Harnur

Regular Member

Jan 4, 2017

450

1,005

• Jul 28, 2019
• Thread Starter Thread Starter

• #19

YoungArt said:

Mate what is your CTR? Also check out your relevance score.

Click to expand...

Since last 1-2 days...I started using clickbait ad...i got 10% CTR and $0.1/click.

 

jamie3000

Elite Member

Executive VIP

Jr. VIP

Jun 30, 2014

13,758

5,224

• Jul 28, 2019

• #20

Harnur said:

Since last 1-2 days...I started using clickbait ad...i got 10% CTR and $0.1/click.

Click to expand...

Your CPC went from $1/$2 a click down to $0.1 for the same audience because of the click through rate? That's pretty insane.