Oh well, looks like I failed at this journey as well.
Managed to get a total of 2 leads. Spent about $700 testing shit. Soo yeah, major loss on this one.
Here are some of the methods I tried:
Method 1) Capture leads through FB lead ads, wait 3 min. then call them up using zapier + slybroadcaster.
Zapier is a automation tool, slybraodcaster lets you send voicemails to people - and have your number show as a missed call - so they can call you back (or in my case, call back the PPCall offer).
Method 2) Run a Reach campaign using a video I ripped and edited from youtube - and instead of people clicking and going to my website, they clicked and facebook would pre-populate my telephone number (the PPCall offer's telephone number).
Method 3) Sent visitors to my front page. The front page funnelled them to product page (i.e list of the different products we offer). And the product page funnelled them to a landing page that asked them to call to book a free decorator.
Method 4) Sent them directly to the Bottom of Funnel (BOF/BOFU) landing page where they can book a free visit from a decorator.
Method 5) I captured people's info through FB lead ads, then asked them to call to confirm their free visit from a decorator.
The method that worked best was method 4. Go for the direct approach.
Why did I spend so much, because FB requires a decent budget to capture enough data. Many other native ad platforms and PPV platforms require $3k-$10k just to gather data, so FB is still cheap compared to them. Google requires roughly the same amount as FB to capture proper data from the people I've talked with.
What's next: I'm gonna try a different angle and throw another $100-200 at this campaign, after that - move on to a different niche.
