@ads

Have you thought of creating marketing video for your company? Ofc you should, we’re all attracted by watching than reading, so let’s find out!! Renderforest survey shows that video helps business increase: Level of brand awareness to 70% Traffic to 51% Sales to 34% Benefit of video marketing...

As I promised, part 2 is ready now~ And it's also the last one. Please help me to contribute more opinions, thank you guys!! 3. Create an impressive logo and use it on every publications: Logo is an essential tool to get customers’ impression. A good logo can build & convey brand image in...

A principle that improves the effect of repeating ad is Mere Exposer Effect.This effect shows that individuals tend to grow interest in things that they meet a lot. When a message repeats many times, it’ll inculcated in people’s minds. The results doesn’t show up right away, but the small...

While searching about FB, I learned sth must-known about Tiktok. It helps me not only understand another social media, but also get me some new tips for ads. Hope it's useful for newbies here or you all hehe!!! Tiktok: Classify the contents based on 3 elements: users’ interactions, videos’...

Basically, FB’s algorithm valuate & grade every posts, advertisements, stories, and reels then arange them by users’ interest level gradually decrease, not in chronological order (it happens everytime users refresh their newfeeds.) There have been many changes lately in FB’s algorithm. However...

Short form video: besides Tiktok, FB short videos attracts users no less. Remember to grab ppls attention in first 3 seconds of your video bcuz they have formed the habit of quickly scrolling from one video to the next. The cost of FB ads has been rising year on year - supply and demand...

There are some important updates from Facebook Ads Manager in 2023 you should care to prepare for 2024. 1. Changes to FB Ad Manager Objectives: There are 6 objectives to choose from 6 campaign objectives: awareness, traffic, engagement, leads, app promotion, and sales. Of course we should go...

Awareness (Awareness of us / Awareness of the brand / Awareness of the product) → Known to us At this stage, The main purpose of our advertising content is to let the consumer know that the brand exists, to know what our brand is doing. The majority of advertisements that magnify brand names...

New year is coming now.. I wonder how hard FB control our ads this new time every year?! Do you guys have much issue to troubleshoot during that time? What kind of trouble do you have and how you fix them????

I know many ppl meet a problem with being approved by FB while setting camp. There are 2 things common, target or content? Which one do you have problem with and... in ads on Facebook, is the target more important than the content?

The UK Government said that they are strengthening efforts to establish new digital asset legislation. They are also planning to work together with financial technology companies to enhance security in the digital era. It's very good news for us, do you think so?

- The train effect: The tendency to follow the crowd and adopt popular beliefs or behaviors. Advertisers use this effect by showing how many people have used or endorsed their products or services. - Anchorage effect: Use a reference point to influence consumer perceptions of value. Advertisers...

- The Aura Effect: The tendency to have a positive impression of a product or brand affects the general perception of that product or brand. Advertisers use this effect by highlighting a positive aspect of their product or brand to create a positive impression of the whole. - The fear of loss...

Heyyy I searched a lot of information about running ads on Facebook lately and saw some interesting things Did you know Bitcoin mining can consume billions of gallons of water? Read it below babeee

(especially for a newbie): After a while of getting support from everyone, I found the right agency. So I'm going to share with you some tips on how to avoid being scammed by an agency that I've used: 1. Stage of approach: - Search for products/services you need on reputable platforms like BHW...

[FACEBOOK UPDATE] Facebook is getting ready to add shops to reels. What advantage do you take from this?

1. Always ends with a question. The question stimulates the consumer to give an opinion and thereby increases the interaction for posts 2. How many posts a day? If your fan page has less than 1,000 followers, that's about 2-4 posts a day. If your fan page has 10,000 to 15,000 likes, that's about...

According to The Wall Street Journal, Meta plans to charge between $14 and $17 per month to Instagram and Facebook users in Europe to avoid seeing ads. Will this have a big impact on advertisers, I wonder?!