Need help/advice for FB ads

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dstgaming said:
I've been running Facebook ads for White Label Casino services, and so far, I haven't encountered any issues with my accounts. However, the problem I'm currently facing is the quality of leads. It seems that I can't attract high-quality leads through my ads. I've tried translating the content to match the targeted countries, adjusting detailed targeting, and changing creatives. Currently, I'm experimenting with broad location targeting instead of focusing on specific cities. Are there any tips you could suggest to help me improve? I would greatly appreciate your response.
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I think you should expand your potential customer market and learn more things, maybe it will be a good opportunity for you?
 
Instead of relying solely on broad geographic locations, focus on user interests and behaviors. Use lookalike audiences to expand your reach to people who are similar to your current customers. Use professional, sharp, attention-grabbing images and videos.
 
You can tweak your ads to pull in better leads by highlighting your White Label Casino’s unique perks and adding social proof like case studies or testimonials for trust. Instead of just relying on targeting in Ads Manager, try sending traffic to a landing page that filters leads, maybe a detailed form or a quick pre-screening step. Broad targeting is fine, but keep an eye on where your best leads are coming from and adjust based on real data.
 
mattieskoniskavaara63 said:
It is recommended that you create and optimize Lookalike audiences. By creating Lookalike audiences based on existing high-quality customers, Facebook can help you automatically find similar potential users, which can significantly improve the conversion rate and quality of your ads.
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how do i do this? can you explain this a bit more please?
 
You should optimize your target audience to target cities or metropolitan areas expand your advertising format to attract more customers use different campaigns to measure conversion rates customer feedback interaction on which campaign is effective to optimize the audience of that campaign
 
The advertising process is always changing and optimizing.
Diversify content, content, and media to suit many perspectives for a customer file, thereby providing appropriate content types for each target customer group to continue the optimization process.
 
To enhance the quality of your leads, start by fine-tuning your customer personas and refining your ad content to clearly highlight the value you're offering. Ensure your landing page is optimized for conversions. Additionally, run A/B tests, experiment with different ad formats, and regularly assess your campaign's performance to make data-driven adjustments and improve your strategy.
 
dstgaming said:
I've been running Facebook ads for White Label Casino services, and so far, I haven't encountered any issues with my accounts. However, the problem I'm currently facing is the quality of leads. It seems that I can't attract high-quality leads through my ads. I've tried translating the content to match the targeted countries, adjusting detailed targeting, and changing creatives. Currently, I'm experimenting with broad location targeting instead of focusing on specific cities. Are there any tips you could suggest to help me improve? I would greatly appreciate your response.
Click to expand...
You should target the whole country instead. It helps
 
dstgaming said:
I've been running Facebook ads for White Label Casino services, and so far, I haven't encountered any issues with my accounts. However, the problem I'm currently facing is the quality of leads. It seems that I can't attract high-quality leads through my ads. I've tried translating the content to match the targeted countries, adjusting detailed targeting, and changing creatives. Currently, I'm experimenting with broad location targeting instead of focusing on specific cities. Are there any tips you could suggest to help me improve? I would greatly appreciate your response.
Click to expand...
Youre actually on the right track, it is better to focus on specific cities and from what you've said you're adjusting to the needs of the market. Maybe the problem here is to have something that the users will get excited about? a promo or a gimmick that can attract more leads?
 
Attracting high-quality leads often requires combining targeting, testing, creative content, and qualifying leads.
 
Focusing on continually refining your targeting, experimenting with creative content, and qualifying leads at multiple touchpoints ensures you're attracting the right leads.
 
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