Keyword Cannibalization

I am building a strong case for keyword cannibalisation happening. Our pages provide product reviews, and the only difference between the keyword cannibalisating pages is the volume of output they produce, e.g brand/model/output-12
brand/model/output-20
brand/model/output-30


Before I proceed into merging same brand, same mode, but different output pages into single one. My questions:

How do e-commerce pages that sell brand/model/output individually per page manage without keyword cannibalisation?

I had tags and categories at one pointed blocked by robot.txt, but now removed them from the list. Could this be the problem?

don't know much about this. Read backlinko.com by brian dean or some other link building expert who knows a stuff about backlinks. I think he has a post about ecommerce seo and how to create product pages with keywords and tags. Can't link because i am new here.

Hey there!

Usually, canonicals are the way to go for these things. Focus on /model/ and canonicalize the rest to that page. It's like if you're selling water bottles you can have 3-5 different products (200ml, 500 ml, 1L etc) and it's better canonicalizing them to the main product
But how different are the output-20 from output-30?

I'd recommend merging all the reviews to 1 page instead of split up and use e.g. a TOC to help users navigate (TOC - table of contents).

Cheers!

I depend on keyword cannibalization in online retail. For example most jewelry sellers will have dozens of different "Sterling Silver Amethyst Bracelet" products. The default filtering of Google will only allow 1-2 of them to appear in the search results. So when one of mine sells out and isn't going to return anytime soon I 410 error it so Google drops it from the index quickly and starts showing one of the other bracelets we do have in stock. It allows "in stock" pages to appear in searches. Purposefully engaging in keyword cannibalization combined with using 410 instead of 404 for long term out of stocks makes an awesome solution.

Just my opinion though.

Keyword cannibalization is a widely-spread website internal information structure problem that occurs when multiple subpages are targeting one and the same key term.

But what if my current individual product pages are driving traffic and if I merge them into a single page I will lose that traffic?

What you're thinking about is correct. But I would only use 5-10 keywords per page [regarding keyword txt], and optimally use the keywords in VIEWABLE TEXT [as a visitor] here and there...

Do not bloat your site with 100 keywords, but just a few per page..

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