I can send between 50k–100k emails per day

Anthnny

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Hi everyone,

I can send between 50k–100k emails per day. I have both Outlook and Gmail USA data lists.

When I send to Outlook addresses, most of the emails land in the inbox. But when I send to Gmail, only a small percentage make it to the inbox.

My question is: Does an Outlook email list works for CPA offers, or is Gmail generally better?
 
Hi everyone,

I can send between 50k–100k emails per day. I have both Outlook and Gmail USA data lists.

When I send to Outlook addresses, most of the emails land in the inbox. But when I send to Gmail, only a small percentage make it to the inbox.

My question is: Does an Outlook email list works for CPA offers, or is Gmail generally better?
Outlook lists can work for CPA, but Gmail often has higher engagement rates depending on the offer and audience. The main factor is deliverability, test small sends to each and track conversions, then scale the one that performs best.
 
Outlook lists can work for CPA, but Gmail often has higher engagement rates depending on the offer and audience. The main factor is deliverability, test small sends to each and track conversions, then scale the one that performs best.
Thanks for the advices. It looks like impossible for CPA offers to land in gmail inbox, I tried many methods but most land in spam or promotion folder.
 
What happens when you send in plaintext? Still not inbox?
No problem with outlook, but for gmail, any words like: 'gift card' 'something like walmart voucher' 'Free' or most CPA offers always lands in spam or sometimes promotion folder
 
Use landing page with content locker not direct offers - i know how to extract targeted data and i have a trending niches like grow a garden " roblox nich game " if you want to share your method
 
Gmail has the strictest spam filters. They also use algo that check sender history and patterns, and ip reputation.

Its possible to get similar conversion rate as many gmail users check their spam folders. Maybe run a split test between gmail and outlook (by volume) - and compare the conversion rates.

What method are using to send this volume btw?
 
Use landing page with content locker not direct offers - i know how to extract targeted data and i have a trending niches like grow a garden " roblox nich game " if you want to share your method
I have a CPA niche and data list, my only issue is the email that land on gmail spam folder.
 
I have a CPA niche and data list, my only issue is the email that land on gmail spam folder.

Plan A: Use Gmail to send to Gmail.

Plan B: Use own IPs (random VPS, AWS, etc.) and as a good rule, use 1 Gmail warmup account per 10 Gmail addresses you want to send to, ie. if you want to send to 100k Gmail addresses, you better have 10k Gmail warmup accounts ready to interact with your mail.
 
Gmail has the strictest spam filters. They also use algo that check sender history and patterns, and ip reputation.

Its possible to get similar conversion rate as many gmail users check their spam folders. Maybe run a split test between gmail and outlook (by volume) - and compare the conversion rates.

What method are using to send this volume btw?
Thanks for the advices, I'll launch a test for both and see what'll happens. for the method, I warm up multiple SMTPs manually,
 
outlook users are typically older demographic, more corporate/professional... great for certain verticals like insurance, financial services, b2b offers. gmail users younger and more diverse but also way more saturated with marketers.

real question is why your gmail deliverability is trash... you probably burning domains too fast or not warming properly. gmail's algo is aggressive af now. try segmenting your sends, use different content variations, and actually warm your domains over 2-3 weeks minimum.

for cpa offers outlook can definitely convert, especially for biz opp, insurance, senior offers. but you need to match the offer to the audience. sending crypto offers to outlook = waste of time. sending medicare advantage to gmail = also probably waste.

tbh at 50-100k/day you should be split testing everything anyway. send 10k to each list with same offer, track opens/clicks/conversions. data will tell you what works better than random opinions
 
outlook users are typically older demographic, more corporate/professional... great for certain verticals like insurance, financial services, b2b offers. gmail users younger and more diverse but also way more saturated with marketers.

real question is why your gmail deliverability is trash... you probably burning domains too fast or not warming properly. gmail's algo is aggressive af now. try segmenting your sends, use different content variations, and actually warm your domains over 2-3 weeks minimum.

for cpa offers outlook can definitely convert, especially for biz opp, insurance, senior offers. but you need to match the offer to the audience. sending crypto offers to outlook = waste of time. sending medicare advantage to gmail = also probably waste.

tbh at 50-100k/day you should be split testing everything anyway. send 10k to each list with same offer, track opens/clicks/conversions. data will tell you what works better than random opinions
Thank you for the advice, it's helpful, how about yahoo mail, which kind of CPA/Affiliate offers works better with it?
 
No problem with outlook, but for gmail, any words like: 'gift card' 'something like walmart voucher' 'Free' or most CPA offers always lands in spam or sometimes promotion folder
If you think some keywords trigger their anti spam bots, try to use cyrillic characters in place of certain characters for example, so they think it's a totally different word. Or use image instead of text.
 
Outlook lists can still convert if targeting’s right :smirk: Gmail’s stricter needs warmer sends + cleaner domains :rolleyes:
Thank you for the advice, how about yahoo mail lists, is it converting better than outlook and gmail for CPA/Affiliate offers?

If you think some keywords trigger their anti spam bots, try to use cyrillic characters in place of certain characters for example, so they think it's a totally different word. Or use image instead of text.
I tried all these methods and didn't work with gmail unfortunately.
 
Don't use spam words. Gmail will never inbox your message.
As for the carrier, it doesn't matter whether it's gmail, Yahoo or outlook
What matters is whether your niche/offer is relevant to your audience/recipients.
 
I tried all these methods and didn't work with gmail unfortunately.
Then you can try this approach. First send a generic and surprising message like "hey it's been a long time how are you? (In plain text). So they reply to know who you are, which will whitelist your email address. Then send them your offer it won't end up in their spam folder since you were already in a conversation with them.
 
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