Exact match anchors

Joined
Sep 14, 2017
Messages
17
Reaction score
3
Can i have my anchors same as my keyword or should it be focused on branding? If i am using the keywords for the anchors will it affect the ranking?
 
Exact anchor still helping. But don't over using.
You should use naked URLs as well, keep it natural.
 
Keywords can be the anchors but not in all places. You should concentrate more on diversified anchors rather than just using KWs - Primary , Secondary, LSI, branded, generic, naked URLs.

Also, try to add 2-3 links from single post/page with different anchors - Like 1 main KW, 1 LSI and 1 generic KW can be a good combo & looks natural too. I dont usually recommend to use exact match anchors more than 10-20%.
 
Yes, you need to focus on your brand, naked url and generic keywords. And dont forgot to keep your money keywords(Exact anchers) less than 5%
 
Exact match anchors are one of the most overrated and in the same time, dangerous things in SEO.

There are niches where a high percentage of exact anchors is natural. However in, for example, most amazon niches, anything above 1% is way too much. Google knows what your site is about if your onsite SEO is on spot. It does not need tons of exact and partial anchors. You can very well rank without even using them once. With every bigger update, the important of exact match anchors drops. Benefit from ideal exact anchors is low and danger pretty huge. Once your offsite SEO is overoptimised, you will have a very hard time fixing your site.

So focus on brand and URL anchors at first. Then, after a few months, keep adding partial and exact anchors.

My drunk head just came up with this analogy...

Let's take salt for example. You cook yourself a food, overdo it with salt and your food is pretty much screwed. But if you add it slowly and test the food after each drop of salt, then you will end up with a perfectly "optimised" dinner.
 
Can i have my anchors same as my keyword or should it be focused on branding? If i am using the keywords for the anchors will it affect the ranking?

Lost count how many times I have shared this;
https://domainshighway.net/mastering-the-art-of-choosing-your-anchor-text/
 
Back
Top