Does Ad Placement In facebook affect CPC bid?

Harnur

Regular Member

Jan 4, 2017

450

1,007

• Jun 21, 2019

• #1

Instead of doing facebook feeds, if i target other placements...will my CPC cost go down?
Does ad placement affect CPC cost?

 

D

Deleted member 813988

Guest

• Jun 21, 2019

• #2

It may go down or up, yes

 

drilonnn

Regular Member

Oct 28, 2012

434

401

• Jun 21, 2019

• #3

Yes it does, but also the CTR and Impressions get affected.

 

Harnur

Regular Member

Jan 4, 2017

450

1,007

• Jun 21, 2019
• Thread Starter Thread Starter

• #4

drilonnn said:

Yes it does, but also the CTR and Impressions get affected.

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i know it does makes a difference, but i wish to know...which placements are cheaper and which ones are costlier?

 

drilonnn

Regular Member

Oct 28, 2012

434

401

• Jun 21, 2019

• #5

Harnur said:

i know it does makes a difference, but i wish to know...which placements are cheaper and which ones are costlier?

Click to expand...

News feed ads are the most expensive ones. Other placements are cheaper.