Does Ad Placement In facebook affect CPC bid?

[Harnur]

Instead of doing facebook feeds, if i target other placements...will my CPC cost go down?
Does ad placement affect CPC cost?

 

[Deleted member 813988]

It may go down or up, yes

 

[drilonnn]

Yes it does, but also the CTR and Impressions get affected.

 

[Harnur]

Yes it does, but also the CTR and Impressions get affected.

i know it does makes a difference, but i wish to know...which placements are cheaper and which ones are costlier?

 

[drilonnn]

i know it does makes a difference, but i wish to know...which placements are cheaper and which ones are costlier?

News feed ads are the most expensive ones. Other placements are cheaper.