[Complete Guide] Advance Web 2.0 Backlink Strategy After 2018 Google Update

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Giant Marketers

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Ahoy!
Let’s face the truth! We all know at least one fellow marketer who says, Web 2.0 link-building does not work. However, I’m not fascinated by a cat fight but come on bro. I mean, seriously?

I’ve seen many of the marketers fail and chitchat about Web 2.0s to people. But what disturbs me more is that people (mostly newbie marketers) tend to trust these purported legends(!). Clap clap!

However, I don’t see one single reason to believe such nonsense. Because the truth is, in fact, completely the opposite. Yes, Web 2.0 link building still works and you know what? They work pretty well- you can trust me on that.

But, there’s this ‘but’ in the middle of the boulevard. It is an open math. To make something work, you have to work by the book in the first place. And you my friend is the lucky guy eying here. Because I’m gonna write the whole book for you.


Web 2.0 Backlink Strategy – The Complete Guide

Let me start from the very basic question that comes to mind (definitely for the newbies): What exactly is a Web 2.0?

Well, it does sound like software running on its two-point O version but it’s something else. Let me just advance the question for a narrower guess, “What is Web 2.0 Sites all about?”
I know you’re close enough now.

Web 2.0s are websites built on high authority domains. These are simply free blogging sites that you can build on a subdomain of your choice on the TLD (Top Level Domain). You have the freedom to write and generate contents for your likes. Changing URLs, adding videos or images and the list goes long.

At this point, an example is obvious. I’m sure you have seen websites like “gardening.wordpress.com” or “cookingtips.blogspot.com” before. Well, these are two easy examples to apprehend the entire game.
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So What Makes Web 2.0s Stand out Even in 2018?

First and foremost, it comes for free. Yet, it’s not the best part of my verdict. What makes web 2.0s unique from most other link-building strategies is; the fast-growing Page Authority. Just a few decent back-linking and boom!

This is all because of the parenting domain(s) you choose. Check the DA, PA of ‘wordpress.com’ and think yourself. Your web 2.0 can go for a PA 30+ if things are done right.

Now, this is what we marketers need, right? Web 2.0 links are exceptionally dominant for your niche site(s). You just need to make sure, the relevancy exists. Because Google is extremely obsessed with relevancy today.

You don’t have to pay hundreds of dollars for do-follow links anymore. Now outreach and no worshipping for guest posts. Not all of us have the lux for these pricey methods anyway. And above, you are the one in control. Edit, delete, change anchors on your own penchant! Pass as many links as you want, no one is stopping you.

But, my Amigos! Daydreaming fantasy isn’t gonna benefit you a thing. To go unstoppable, if have to start first, no? So let’s step in the accelerator and begin from the ground.

Web 2.0 Platforms That Work Smooth:
  • Wordpress.com
  • Blogspot.com
  • Tumblr.com
  • Blogger.com
  • Sites.google.com
  • LiveJournal.com
  • Jimdo.com
  • Weebly.com
  • Wix.com
  • web.com
  • xing.com
  • webs.com

To be honest with you, I’d say these are the ones I can exhibit. I know, you can refer to tons of sites to start with. But better keep things simple. The more options you see, the more confused you are!

Lately and interestingly, I’ve seen some popular SEO experts(!) recently posted, “Tumblr doesn’t perform for Web 2.0 sites”. Say whaaat?

Warning! These are bullshit because ‘holy shit’ has the word ‘holy’ in it. You know fooling people with wrong information isn’t holy by any means. He he :). Stay 100 miles away from these gurus!

Yeah, Let’s Start with Real!

I personally love WordPress and Tumblr amongst all. So let me guide you step-by-step with a Wordpress web 2.0 page, okay?

First of all, you have to get started from wordpress.com and tell them your niche to the game on.

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For example, let’s say I run a website on outdoor or sports niche. Exactly, I will go further clicking on the Sports/Recreation tag (It’s just an example; you don’t know the niches I work on).

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You sure as heck don’t want to start with a portfolio or online store, right? Go right ahead with a blog, choose a domain name relevant to your keyword & bingo! Yes, start for free.

Behold, Pro Tip Coming On:

An EMD on your niche or keyword is more likely and valued for overall enactment. But at the same time, your URLs should look different. Why do you ask? Let me make it clean and clear(oh, it’s my favorite childhood shampoo) for a thorough understanding.

If all of your web 2.0s’ URLs contain the same pack of words, then it may fetch you some sad news from Google, at any given moment. I mean, who knows, right?

For a cycling website, the web 2.0s should be like; “cycling101.wordpress.com, runningonwheels.blogspot.com, paddlinghabit.blogger.com” and not “cycling.wordpress.com, cycling.blogger.com, cycling.weebly.com”

In a word, never keep you focus keyword in the URLs repeatedly. Think different and come up with variations that Google finds natural. Understand?

Before You Create Your web 2.0 Account – Like a Boss!

Whoa whoa! Slow down, homies. Time to work in an advanced manner. Read carefully!

Apparently, you’ll be creating a minimum of 5-10 web 2.0 sites, and all of these shouldn’t be made with the same email account. Somewhat, I strictly recommend you to walk out of the Google services, specifically Chrome browser and Gmail.

Use any of the browsers you have access to. It could be Firefox, Opera, Safari or even the good old internet explorer(got better with the updates though) but not google chrome. Clear?

Great! Don’t forget to create email accounts from dissimilar IP addresses as well. This creates web 2.0s that perform way better than the average – believe me, it is proven.

Besides, IP matters while Google indexing too.

Let me repeat the whole thing to remind you once again. Make sure you will use:
  • A browser different from the chrome by google.
  • Different IP locations for creating each of the email accounts.
  • And finally, one of those emails against each and every web 2.0 sites.

Now we are good!

Disclaimer: These are not mandatory, but it’s my very own methodology that made me go rich. Lol. Yes, you can giggle about it.


Put Some Real Content:

Here is the boring part! If my experience does not go wrong, then I am quite certain, the majority of the marketers lack energy and efforts at this point. Unfortunately, this is the most important part.

So, you have to make some posts for an up and running web 2.0 site. Three posts sound great for a start. Three pairs noises even better!

I have met people who love spinning around others’ content for the posts. This makes me sad, not a good practice at all. Whereas you can have unique content for only $5, why take the spun?

It is the general rule of thumb; avoid spun content and use original and unique ones instead. And FYI, copy contents can get you busted in no time.

But yet again, what if you are tight on budget! Well, in this particular case you’ll just have to write on your own or manage contents for free.

Talking about content lengths, there’s no to burden at all. Only a 500+ word count for each post will serve perfectly, but it has to be unique for sure. Make sure your content adds value and satisfies Google’s thirst since Google is much aware of content quality.

So What It Takes to Make Quality Content:

Nothing much. All you need to do is, to adhere to some basic formula. Keep things natural and let Google know, the content talks about a real story. Playing Grand-Theft-Typo in google’s hood isn’t cool. Penalty polices will get you busted in no time.

The Walkthrough 3 simple steps!

#1: Use Related Keywords:

Instead of stuffing your keyword forcefully (an offensive approach already), insert some LSIs for the keyword. After the recent RankBrain Update, Google can relate to topics that meet under the same umbrella.

It is like, if you have your niche site on Cycling, you can use related keywords like biking, cycling apparel, running vs cycling, and tips for cycling and so on in your content.

Google is sensible of what you are talking about. So, insert as much LSI you naturally can, along with your focus keyword. To get a list of related keywords out of your niche, switch to LSI Graph.

#2: Insert Multimedia

Use images and videos (if appropriate) in your posts with a decent variety of formats. Create stunning media files and optimize your web 2.0 pages properly. This will make them look interesting enough to hold the trust of both your traffic and Google.

Plus, Google tends to index pages comparatively faster if you post videos in your articles. So, don’t forget to add one. Social shares for web 2.0 pages can also bring good impressions. Such trick much wow!

#3: Make Outbound Links

Link out to some high authority websites, such as Wikipedia, HuffingtonPost etc. Your content needs to worth for ranks. Having information backed by reliable resources and outbound-links (to them) makes it lucrative enough to Google.

Sites you can link out to have a wider exposure depending on your post topic. Just be relevant!

Must-Have Pages for Web 2.0s:

About Us, Contact & Privacy Policy – these are the three pages I recommend for every web 2.0s you make. Google wants to be sure that your web 2.0’s is not just another scam or spamming sites with no one standing behind.

This is why you have to put some extra bit of care while creating the About Us and Contact page.

Privacy is a huge concern but, the Privacy Policy page is not. Lol. You can simply head to this site and have your own privacy policy made up. Copy whatever they give you, and Paste ‘em right on to your Privacy Policy page. You are done!

Use unique alias(es), profile image and ‘details’ for every About Us page and quote different email addresses in the contact pages.

Now what?

Your Web 2.0s are ready! Now comes the part where you get to know the web 2.0 linking strategy. Yeeeee! But before we sneak into that section, I’m giving you some elderly (I’m kidding) pieces of advice for free!

  • Do not forget your web 2.0s once you create them and get links to your site. Keep track and post regularly.
  • Be consistent than being fast. Posting one article per month is way better than uploading 10 articles within a week.
  • Spend time for some quality back-links. Just a handful will serve right!
  • If you take care of your web 2.0s as, like your main site, you won’t regret a pixel. You have my word for this.

Web 2.0 Back-linking Tactic:

Finally what you have been waiting for! If you have gripped to all of what I have discussed earlier, BRAVO!

Your web 2.0s at this point are in an excellent state for getting links to your niche site. Although you come to be eligible for links soon as you publish the first 3-5 articles. Congratulations!

So there’s absolutely nothing left for me to drain your oomph anymore!
Just be mindful of the anchor texts whenever you set a link out to pass the juice.

For example: if your site is about “best walkie-talkies”, then anchors like “top walkie-talkies, cheap walkie-talkies, best handheld radios, best walkie-talkies, click here, check this out” will seem absolutely practical.

Note: Anchor text variation is an important issue for link-building, even while doing guiltless silo or internal linking. Don’t make a mess out of it.

After doing all this shit, you deserve a link from the first paragraph. Sure you will take it, won’t you?

Hey, Wait, One Last Question!
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Yep, I know exactly what you are thinking. But I hate to answer this question as a rule. How many links you can take from a web 2.0 exclusively depends on your web 2.0 itself. The more content you have, the more trustworthy your web 2.0 becomes.

So the more you nurture a web 2.0, the more you can expect as goodies.

The SEO Adviser Signing Out:

That’s it, my chums! I’m not any self-proclaimed SEO guru to boast myself. I enjoy letting my fellow marketers know what has worked for me in my drawn-out affiliate marketing lifespan.

Remember, the whole Web 2.0 process is a gray hat technique and you have to try being as natural as you can. After all, Google the isn’t god to know our hidden intentions. ;)

If I missed anything out of my subconscious mind, let me know in the comments section. I love to hear from your end, same as I delight in assisting...Kudos!
 
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Thank you so much for the detailed guide.
I've seen many web2.0 sellers create 5 or 10 or even more sites in a single mail address. So it is worthy to buy this kind of
shit?

Thanks
 
OP tell this to people who target very low keyword competition and they will worship you like god.

BUT, never tell this to seo expert who target medium to high keyword competition because they will think you're a fool.
 
Why would Google penalise you for using the same subdomain for each platform? Most real businesses register their name on web 2.0 platforms for ORM purposes (as well as link building).

Many people on the forum have difficulty getting Google to index web 2.0s. How do you manage it?

Related to that - how do you power the web 2.0s up? Most people seem to think that creating web 2.0s is enough to rank. To have any value from them, you still need other websites to link to them, and often that is the challenge for cash strapped newbies. 20 links from web 2.0s that themselves don't have any links might help rank a non-competitive keyword, but they'll have no real impact on ranks for anything mildly competitive. Other types of link building would be cheaper and easier for the comparative levels of risk and power.

The massive downside to web 2.0s is that you don't control them - the platform operator does. They can be taken down or the links made nofollow. So unlike building a site on a domain you own, you have to appease the platform owner as well as Google. You have to be careful about which browser you use and which IP you log in from not for Google, but for the platform owner. There are many stories on this forum about people who have spent months cultivating web 2.0s with thousands of words of content, only to have the platform operator take the site down.

The upside of course is that they are free. But given the amount of time you need to put into them, it can be better to buy a cheap domain (maybe even an expired one with RD10-20) and cheap hosting, and not use these platforms at all.

And why is what you write more relevant after the latest Google update?
 
Thank you so much for the detailed guide.
I've seen many web2.0 sellers create 5 or 10 or even more sites in a single mail address. So it is worthy to buy this kind of
shit?

Thanks

AT first, avoid Gmail when created the web 2.0 account. it's not worthy but to avoid the footprint better use single mail for single web 2.0 account. Thanks

Really Awesome Guide... I appreciate you for nice Web 2.0 guideline step by step. Thanks Buddy :)
You are welcome Buddy
 
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Some nice info here, but already been said. I would also say that Web2.0s still work and need to be a part of the SEO strategy. However, they alone are not enough. Sure, you can build some web rings with web2.0s for your churn&burn websites and that will further increase the power of web2.0s, but will bring your website down faster.

For newbies it's OK to start with just a handful of platforms, but you need to build more referring domains after a while - you don't want to be linked only from handful of domains.

I always start with free links, see where they get me, and than build the harder ones if necessary, and they are necessary for most of the medium/hard keywords.

p.s. OP, when replying to posts, you are advised to reply in a single post using multiquote option.
 
OP tell this to people who target very low keyword competition and they will worship you like god.

BUT, never tell this to seo expert who target medium to high keyword competition because they will think you're a fool.
Agee with you buddy, this types of backlink is very useful for backlink profile Diversification strategy.
 
Great! Don’t forget to create email accounts from dissimilar IP addresses as well. This creates web 2.0s that perform way better than the average – believe me, it is proven.

where ?
 
I honestly don't think web 2.0s are worth it anymore.

Why not try outreaching and doing guest post?
 
Good share, what are your thoughts on expired Vs fresh web 2.0?
 
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