Shubhankar Paranjape
Regular Member
- Jan 9, 2019
- 365
- 477
CBO campaigns will no longer be mandatory across the Facebook family of apps.
Source and reasoning below.
Source and reasoning below.
CBO is no longer mandatory for facebook ads.
- Thread starter Shubhankar Paranjape
- Start date
Shubhankar Paranjape
Regular Member
- Jan 9, 2019
- 365
- 477
Thanks, sorry!
jul3s
Power Member
- Jan 28, 2010
- 763
- 1,628
Yup, and we are all happy about it! 
It is just too unstable for smaller budgets, and it's still a hit or miss, so they couldn't make it work for the majority. It can work great for those with bigger budgets that can pump $250-500+ per day on one campaign with a ton of automated rules that stop/restart ad sets throughout the day.
It is just too unstable for smaller budgets, and it's still a hit or miss, so they couldn't make it work for the majority. It can work great for those with bigger budgets that can pump $250-500+ per day on one campaign with a ton of automated rules that stop/restart ad sets throughout the day.