Icey Dan
Power Member
- Nov 24, 2014
- 559
- 628
As a FB Group admin what are some monetization methods you've used on Facebook groups beyond the obvious of just sending them to a blog post every week?
You should focus on building a list that you can market to over time. Your goal should be getting as many people from your group onto your list as possible. I would highly recommend building a list of messenger subscribers rather than an email list since open and click-through rates are significantly higher on messenger and you can use bot software like Manychat (they have a free plan) to run automated sequences and flows to funnel people into buying - similar to how you would with email marketing tools like Mailchimp.
Engage your group often with creative ways to get people into your messenger list. think outside the box here. What I've had a lot of success with is using Manychat's Ref URL growth tool. It's essentially a link you can share that people can click on and opt-in directly via messenger to any sequence you set up and become a subscriber. I run weekly giveaways, and announce them in the group. To enter for a chance to win they have to click my Ref URL and go through my sign-up sequence. Messenger automation works amazing when used with groups and executed properly. If you can afford it, Zapier allows you to integrate Manychat with your group which makes this whole process really elegant.
Some other good ways to get people from your group to your list is by offering freebies such as an e-book that they can claim via messenger or making fun quizes with your chat bot and sharing them to the group. Hope that helps! Good luck.
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