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has anyone else noticed fb is making everything super private lately? they took away the “post” button when you search for something, story viewers first disappeared after 14 days, now 30 days, everyone’s friends lists are suddenly private (and no, not everyone manually did that), you can’t see...

I can’t be the only one who feels this way. Not being able to view people’s reactions to posts like you used to is lame. They should remove the new like button update and go back to the old format.

I’m honestly losing it with Meta Ads right now. Every single campaign I run, I go through every toggle. Advantage+ Creative: OFF. Creative Optimisation: OFF. Dynamic variations: OFF. You name it. Yet somehow, a week or two later, I check back and some random “AI optimisation” has magically...

Hi everyone! I'm just starting as a media buyer using meta ads mainly. I do leads gen for finance and I want to keep learning and grow as a real media buyer (I don't really feel like one as I'm always doubting on what are the best optimizations to do and when). I do have a bunch of different...

Hey guys how many campaigns and adsets are you running right now?

Guys - I will cut straight to the chase. Consolidate basis concept or product - give a good enough daily budget and run a CBO. No ASC, only broad with lookalikes. Works wonderful and is currently giving me a 16x ROAS

I started my own fashion brand, but the conversion rate is basically close to 0%. I’m spending around $30/day on Meta ads. What’s confusing is that when I worked as a designer for another brand, the products I made sold really well — sometimes tens of thousands of units. So I feel confident in...

Facebook Removed Post Search = App is Dead Every time Facebook drops an update it’s like they spin a wheel of “which feature should we ruin today?”... Search used to actually show posts, now it’s just random reels and photos nobody asked for like tiktok xD .... Stop calling it an update when...

I want to send my ad designs to people, and get some pointers on how I can improve, but it doesn’t allow me to upload images. If you’re willing to help, can you please message me so I can send you the ad designs to get some advice. Thank you.

I've been running multiple creatives in a single ad set instead of isolating them, and performance seems better. Not sure if it's just campaign freshness or if the algo is actually optimizing smarter in 2025. Curious if others are seeing this too?

As we move into 2025, Facebook (Meta) has rolled out several major updates to its advertising platform. Below are the most important changes you need to be aware of: 1. Meta is prioritizing automated campaigns like Advantage+, reducing the need for manual setup. The system learns and optimizes...

Seems like every other post in here is talking about how the platform isn’t performing for them. Like literally most the stuff I see in here is talking about results tanking. I would LOVE to see peoples creatives, offers, copy and landing pages who do these posts. Meta can fluctuate for sure...

You used to be the gold standard of digital ads. Now? You're a black box of chaos. Budget doubled, performance halved. Zero consistency. Zero logic. One day it converts like magic — the next, it’s a graveyard of bots and ghost clicks. We test creatives, optimize landing pages, warm...

Wow, Im USA based and im suprised my conversions suck so far today with 40% budget spent at 10am and 2 conversions. I was expecting big Labor Day sales today, since I've been running a sale. My last few days have been great. 3 Roas. How's your day going so far?

So for my budget and audience Facebook says I reach 10k per day. I’m 2 days in and I’ve only reached 138 views per day… What is going on? Because my budget of the day has been completely depleted.. how can it be that the discrepancy is so massive?

Since there were issues with the spending in the morning, now It decided to spend a lot within 30 mins, giving me $5 cpc.... and 0.5% ctr......

Pretty seasoned Media buyer, but this downturn over the last 2 weeks has me sweating. Have a client who has consistently seen $6-8 CPAs for weeks/months on end. Top end $10-11. Creatives are crushing 5-8% CTR and CVR 7-12%. ~2 weeks ago everything tanked. CPA doubled over night. Creatives that...

I recently connected a third-party tracking app to my Meta ad account to improve attribution. Before that, my pixel was performing really well — consistently bringing in high-spend customers and maintaining a strong AOV. Shortly after connecting the app, my AOV noticeably dropped. Everything...

I’m selling a product for $20 to women in the United States on Meta. My CPM is around $80 with broad targeting (Women 18-65+) on an advantage+ campaign. Placements are facebook and instagram only and my CPM is insane. Off a $20 product, I don’t think myself or anyone can even be profitable off...

I used to lean heavily into video creatives, thinking they always outperformed static ads. But lately, I’ve been surprised by how well some basic image ads are doing—especially after recent Meta updates. They’re quicker to make, easier to test, and way cheaper to scale. What’s even more...