Why people prefer PPD over direct CPA?

Because they are usually just getting started in IM, and it's easier
 
Like everyone else..PPD is for Beginners..Once you learn CPA and get accepted ..You in pro Line ..Good start with PPD..

Really? Just for beginners? I'm using fileice and getting 100-500$/day. Am I a beginner?
 
You see, it's just easier to use PPD rather than making your own website with your own hosting and creating a content locker. The thing is, PPDs take a large chuck of your earnings (up to 50% in some cases). You'll earn more using CPA, but it's more work.
 
CPA--More money, but more labor to set up, more maintenance, more rules to comply with, AMs over your shoulder, surveys required, etc.

PPD--less money, but easy to set up, much less maintenance, run your sites more independently, no AMs, can choose PPDs w/o surveys, etc.

Many of us got into IM based on the schema of making money passively and stably once the system was set up. PPD more conforms to that model than CPA does. If money is the bottom line CPA pays better, but it comes at a higher opportunity cost in time, labor and hassle.
 
I guess because PPD is easier for beginners, CPA requires more traffic, and you can`t just spam everyone, your links.
 
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