- Mar 21, 2013
- 24,772
- 31,559
The job of the White Hats is to rank lower so that Black Hats can give search engine reps a reason to keep their jobs.
That is, WE are the reason Matt Cutts has a job. Imagine if everyone did what he said : "drink tea, watch puddles gather rain, NEVER spam ok, NEVER". There'd be no spam, he wouldn't have a job, we'd all be sad.
Black Hats are the reason Matt Cutts doesn't need payday loans. That's all there is to it.
That is, WE are the reason Matt Cutts has a job. Imagine if everyone did what he said : "drink tea, watch puddles gather rain, NEVER spam ok, NEVER". There'd be no spam, he wouldn't have a job, we'd all be sad.
Black Hats are the reason Matt Cutts doesn't need payday loans. That's all there is to it.