When To Monetize Instagram? (art/music/merch)

For the past two months, I've been growing an instagram page mostly related to a specific niche music/art genre. Most of the content is NOT mine, but I give credit where I can. For every 50 posts, one post is original content by me.

I just hit 2000 followers. All organic, not botting. My average story gets about 50-100 views. My average post gets between 50-250 likes, but I am using hashtags for posts.

My plan from the start was to use redbubble or another print-on-demand company to sell some clothing. Profit for a basic $20 t shirt is $4-$5.

I already have a shirt designed but am waiting to release it. At what follower count should I release it? Originally I wanted to wait till 10k so I get extra marketing features like swipe up to buy, but I'm worried I'll be missing out on revenue.

So, at what follower count should I release the shirt and put it in my bio? And will doing this and changing to a business account hurt my engagement?

Does anybody have an experience they wish to share on monetizing an account with a few thousands followers? Or selling on redbubble? What conversion rate could i expect? Thanks a ton.

Golden tip: wait as long as you can until you go commercial with your account. I think you'll probably start selling some stuff whenever you hit 50ishk, but of course you can sell something at 20k too. Just depends on your audience

Wait until you get 10k to promote. You'll get much more reach with swipe up. Promoting before then is pointless.

MessiahMees said:

Golden tip: wait as long as you can until you go commercial with your account. I think you'll probably start selling some stuff whenever you hit 50ishk, but of course you can sell something at 20k too. Just depends on your audience

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Thanks for the tip. I'll wait longer.