Hi guys! recently I opened a thread on how to sell better by sending cold email and received a lot of help, I appreciate it. Now I thought about selling local seo for my previous clients (two are dentists), but I do not know much about seo only the basics, although in my country there is not much competition So I wanted to see if I'm thinking things right: 1- In KWFinder I put "Dentist in City". And I get 6 or 7 words with more than 200 searches/month, which is great. Is it okay to trust KWFinder? 2- Then I use SemRush to see the current position of my client, but the results are rather "randoms". example: in "Dental Practitioner in City" that has 480 searches/month according to KW, he appears in position 15, but semrush doesnt put it as a keyword. Do I have to show him every keyword manually? 3- Then to better position in GMB and the position of the website wanted to follow a guide, the most complete that I saw was this: onlinemediamasters. com / wordpress-local-seo /, is it ok? yeah I know that just follow a guide is maybe stupid, but I see it very complete and orderly. 4- Then I wanted to talk to my client that I will position it much better than now, at least on the first page for most of the 6 or 7 keywords, but it takes time, at least 2 or 3 months to see some result. According to KW is 18/100 "still easy". How do you see this? I dont see the potential of SEO before registering in this forum.