Twitter ads bid

Fatalino

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i want to ask about Bid ....
what the difference between the cheap one and the expensive one??, ...
like 0.01 per click or 0.1 per click or more
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The cheaper one means you are less likely to be featured to the relevant audience. For example you are targeting Women aged 45-60 who like Tennis.

$0.01 per click - Targets women who are aged 60 and interested in tennis balls or have been interested in the last 3 years.

$0.10 per click - Targets women aged 45-60 who are interested in tennis balls within the last week

(Example)
 
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