- Nov 13, 2021
- 144
- 62

We are seeing Google continuously updating its algorithm to provide the best value to the user and sometimes a good quality website with quality content got hit by Google. That’s the business and it will happen again and again.
I have recovered a few websites recently from 2020 to till date and one of the examples is the attached picture.
1. Always provide value to users ultimately Google will value you. For example, you are running an Amazon affiliate website, you published more commercial content than informational which feels like a salesperson in a market is saying “ I am selling ABC, I am selling ABC”. So always try to add value to users by creating more helpful content like tips, how-to, etc.
2. Author Profiles: This is the most neglected part of the SEO campaign by SEOs. Nowadays most of the updates are revolving around E-A-T. So please try to make proper author profiles with their social handles for each of the posts. For E-A-T signals wait for my second post.
3. Keyword Intent: Search Volume is a good signal to write on a topic but in reality, the scenario is different. You have to work writing on those keywords which people are searching and how you can find those terms is the next question. The answer is Google Instant.
4. Add Media to Content: For example, you are on “how to install & use Epson 2720 printer”. You have to add a step-by-step guide for this term and for each step you must add a picture or a video, it will help the user to understand the process and the user will stay longer at your website. Youtube Videos work like a charm in this case.
: Learn about entities and NLP algorithms right now.