SMS Money Making Methods

Vectorius said:

Let's make this thread about getting to the bottom-line of mobile marketing. What are your mobile monetization methods that are proven to work? Also, where is the future of mobile marketing headed? Let's come up a few rock solid strategies so that we can convert these texts into cash without braking the bank.

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Ive been with PPC for about 2 years now & Im currently learning admob.
Im direct linking an offer from neverbue. iPhone only with demo: US female & 45-54/55-64. One text ad and 1image ad each. So I have 4 tight adroups and patiently waiting for results. Im curious too on what experience marketers have to say from OP's question.