Should I create new pages to optimize for google ads campaign?

Hello there Black hatters!

CASE: I've done some keyword research and created a niché. The keyword research shows the following "service in town" has low traffic, however Google Ads shows that "service in town" has a very high traffic. So to optimize for Google Ads I have to create new pages, however these pages will contain VERY thin content.

QUESTION: Is it worth to make these pages for the sake of Google Ads? And are these pages worth to have in the main navigation of the website?

Note: "service in town" is a placeholder for the actual search term..

If they're your money kw's then it's worth writing a decent article for it unless you plan on paying for ads continuously. If you're aiming for content marketing then by all means invest into decent articles for these kw's instead of the thin content.

Keyword research is more authentic then google ads .So would recommend no change at all in your case.