PPC

hassan.raja32

Newbie
Joined
Dec 19, 2012
Messages
22
Reaction score
1
hi everyone! i want to start ppc! i just wanna know that which platform is best to take the start? lke fb,adwords,bing or anyone else!?
please give me advice!
 
Google has by far the most traffic, whilst some feel that Bing has better conversion rates but less traffic. Be careful when setting up a campaign to set a low daily budget to start with. Keyword research is key. For exposure use generic keywords whilst for conversions use long tail or specific action keywords like "find" "Buy" etc
 
The best is Google Adwords.
Another are Facebook, Bing, Twitter, LinkedIn, Instagram, Advertising, any many others.
Each business has a different target audience and different set of customer who are ready to buy. So you need to be very sure on how to select the PPC platform for your business.
 
@PrinceOnLine Bro i wanna promote direct offers from maxbounty! so which ad network is best to promote these type of offers?
 
Think about PPC like any other pipeline in your marketing efforts. The basic goal is to take what's unique about your business and put it above your competition. For example, if I'm the only car repair shop that specializes in foreign imports, then my search terms would focus on the models I can repair (Jaguar repair near me, Audi repair near me, etc.)

Additionally, the links you choose should go to specific pages that support the search terms. It's important to note that they should never go to your homepage as that leads to your visitors having to search around your page for the results they initially wanted.

Finally, always implement a call to action that aligns with the rest of your marketing goals. Whether it's more sign-ups, a sale, or booking an appointment, it's imperative that you include an item that allows your users to engage with you.

If you'd like some more resources, the folks over at White Shark Media have a few great examples.
 
@PrinceOnLine Bro i wanna promote direct offers from maxbounty! so which ad network is best to promote these type of offers?

By direct offers, I guess you mean direct linking?

Direct linking nowadays is unlikely to be effective because it generally doesn't convert as good as using a landing page. Also, PPC platforms have certain rules for landing pages such as it can't have an exit pop-up or a video that auto-plays, which a lot of CPA offer landing pages have.
 
hi everyone! i want to start ppc! i just wanna know that which platform is best to take the start? lke fb,adwords,bing or anyone else!?
please give me advice!
Each network should be properly learnt and I recommend to read users rules in order not to have troubles and confuses in future.
 
It depends on what your goal is. Are you aiming for sales, brand awareness or just people to read your blog?

Each goal has its channels than performs the best. Also, what country are you targeting? Bing works great for the US, and Yandex works great for Russia.

What is your budget or your revenue per conversion? You can have a great Adwords campaign, but if you need to spend $50 to get a sale of $30, it might be not the right channel for you. Also, if your budget is $200 a month it might not be enough for AdWords to show you results.
 
I'd like to recommend you LinkedIn marketing. it will be defiantly give you good results. Google adwords also the best option for you.
 
Back
Top