Need advanced PPC tips and tool recommendations!

natsuko

Banned - Multiple Rules Violations

Aug 21, 2023

2,379

1,166

• Nov 8, 2024

• #1

I've been managing PPC campaigns on Google and Bing with some success but aiming to boost my ROI. What advanced strategies have worked for you? Are there any tools you consider essential for optimizing your PPC efforts?

Also, has anyone here had success with automation tools for bid management or ad testing? I’d love to hear which tools you recommend and the results you've experienced.

 

Funiki

Moderator

Moderator

Jr. VIP

Apr 23, 2024

2,105

4,227

• Nov 8, 2024

• #2

How this PPC campaigns work? You pay people per clicking?

 

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blackworldman

BANNED

Dec 4, 2024

77

6

• Dec 16, 2024

• #3

Use SEMrush for insights, Optmyzr for bid automation, and Google Ads Scripts for ad testing to boost PPC ROI.

 

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blackhatbie

BANNED

Nov 23, 2024

75

9

• Dec 19, 2024

• #4

I’ve had good results with A/B testing and remarketing and tools like Optmyzr and SEMrush are great for optimization. For automation, Google Ads Smart Bidding works well for bid management

 

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blackgmaert

BANNED

Dec 13, 2024

56

10

• Dec 23, 2024

• #5

To boost ROI, try advanced strategies like using negative keywords, geo-targeting, and A/B testing; tools like Google Ads Scripts, SEMrush and WordStream are great for optimization, and automation tools like BidIQ and Optmyzr have helped with bid management and ad testing

 

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lighteigami

Junior Member

Nov 23, 2024

112

24

• Dec 25, 2024

• #6

I’d say give SEMrush a try for insights and Kenshoo for automating bids both have made my campaigns way smoother and more profitable

 

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InsightfulUser

BANNED

Dec 24, 2024

41

5

• Dec 28, 2024

• #7

Try using Google’s Smart Bidding, automation tools like Optmyzr for bid management, and tools like Unbounce for ad testing I've seen great results with better optimization and higher ROI!

 

gyansagar

Junior Member

Nov 23, 2024

124

21

• Dec 30, 2024

• #8

try using Smart Bidding on Google and Dynamic Search Ads for better targeting. SEMrush, Optmyzr, and SpyFu are great for PPC optimization, and for automation, Kenshoo or WordStream are solid choices for bid management and ad testing.

 

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blackinliner

Registered Member

Nov 30, 2024

95

14

• Jan 4, 2025

• #9

Try RLSA and Smart Bidding for better ROI. Which tools do you use for bid management?

 

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Lufut

Regular Member

Nov 9, 2024

308

31

• Jan 28, 2025

• #10

Optimize negative keywords. It can and may prevent your ads from showing up for irrelevant search queries. Regularly review your Search Terms Report in Google Ads to identify and add irrelevant queries as negative keywords.

 

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gauravsingh789654

Newbie

Jun 8, 2024

8

0

• May 21, 2025

• #11

is there any automated tool for blackhat PPC campaigns where we can run campaigns on Mass level without any restrictions. which covers all cloaking , proxy etc techniques?