Dark Hat 007
Senior Member
- Dec 2, 2016
- 1,164
- 771
Funny enough, my site is 100% affiliate.
I believe the KW research strategy I use on my Affiliate site can be replicated in any niche and it'll work well.
I do a very deep KW research, I don't really trust the tools.
Every tool has a different way they calculate Keywords difficulty, read on the one you are using to understand.
I stopped using KGR almost a year ago.
What I do now is, I target KWs with SV of 50 - 300 and most times more.
Thing is, the KW tools aren't always right with their Search Volume, however, I stick to low, very low SV.
Now, when I get a KW I search on Google and understand what is there and how I believe Google understands that KW.
I copy the "other Queries there" these are my secondary keywords, I sprinkle em in the article.
I get KW suggestions, emphasis on Suggestions from different places, forums, e-commerce websites, bigger sites etc...
I believe the key to KW research is seeing how the contents are on Google and deciding if they should be targeted or not.
Recently the big G's seem to have deranked so so many of my kws, thanks to the core updates... Well, I'm not bothered per say, I'll keep writing.. Like I've said here, my site is seasonal, and that season is yet to come.... But prior to this 80% of articles I've pushed out since my content push make it to 2nd page AT LEAST.
So, in summary just understand what is on the first SERP, if the contents are poor or aren't giving the correct answer, if it lacks a featured content too, if it has forums, now listen, the forums part is tricky, because a KW has forums ranking on its first page it doesn't mean it is easy, study the forum contents, are the answers well curated? Etc etc..
Just spend more time studying the SERP than depending on what the KW tools say, you are the best Keyword research tool.
Think like your visitors.
I hope this helps.
About the shiny syndrome, come on, you have recognized you have a problem, how about you solve it?
I mean technically we are in IM to solve problems, try solving yours.
- > Discipline, is #1.
-> Find people with similar journeys, esp on this forum.
-> Study the "JOURNEY" of those you call competition, use a tool like Semrush and see their growth over time.
-> Picture what you are doing paying you handsomely.
- > Set some hour for that particular project and ensure you stick to it.
- > Avoid the triggers, I mean those "forums" or "places" that introduces those "shinny syndrome" that is, if a forum on BHW would introduce you to a "shiny syndrome" avoid it.
These are the little I know.
