Maximizing Local Map Visibility for Kitchen Design Services with a Separate GBP – Best Practices?

IrwinJ · Sep 25, 2024

Client’s Primary Objective:
My client wants to push their bespoke kitchen design services to rank on local maps above all else. They operate a multi-offering business with an existing GBP for the main store (includes a wide product range) and another for an in-house café, both at the same address. Map based (GBP) Competitors are dominating using “Kitchen Renovator” as their primary category.

Questions:

Would creating a separate GBP specifically for the kitchen design services (same address) help boost local visibility?
Any tips on setting this up correctly to avoid potential Google issues or penalties?
How to best optimize the new listing to rank as a top kitchen design/renovation service in the local map pack?

Looking forward to insights from those who've done this before!

Henry IV · Sep 26, 2024

What country is this for? In USA we do not have "Kitchen Renovator" category

lbhbochc · Sep 27, 2024

Yes, it is a different category/vector so you would need a different GBP and most likely a new website. You'd need to build out the entity for the kitchen renovation part of the business.

You can put a suite # as part of the address and then use a different phone number, but you'll still probably need to go through video verification.

rrr241279 · Sep 30, 2024

IrwinJ said:
Client’s Primary Objective:
My client wants to push their bespoke kitchen design services to rank on local maps above all else. They operate a multi-offering business with an existing GBP for the main store (includes a wide product range) and another for an in-house café, both at the same address. Map based (GBP) Competitors are dominating using “Kitchen Renovator” as their primary category.

Questions:

Would creating a separate GBP specifically for the kitchen design services (same address) help boost local visibility?

Any tips on setting this up correctly to avoid potential Google issues or penalties?

How to best optimize the new listing to rank as a top kitchen design/renovation service in the local map pack?

Looking forward to insights from those who've done this before!

If it is the same business if Google doesn't suspend it immmeidatley - or a competior flags them as duplicate then both could go down. Very risky stragtegy to try to open two GMB's for same business at same address - you could risk suspension of all the GMB's

Maximizing Local Map Visibility for Kitchen Design Services with a Separate GBP – Best Practices?

IrwinJ

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