Looking for Ideas- (Equestrian)

Julesmichael said:

Hi,

I've recently met someone who has close relationships to a television channel that's main demographic is equestrians (people who ride horses)
I was wondering if you guys might have any fresh ideas on marketing to this audience via television. I know TV isn't exactly popular on here but if love to pick you brains and here suggestions of you have any.

Click to expand...

joesed said:

Equestrian sports are dominated by rich little white girls. So anything that makes them feel as though their life is a struggle will appeal to them. They all want to be Beyonce. So anything that helps bring out their inner gangsta struggle should work a treat. They can't help it if they were born filthy rich and daddy bought them a horse (and all the trailers and shit that goes with it). Help them feel impoverished, downtrodden and rejected by society.

And then sell them a whole heap of organic vegan shit...

Click to expand...