I am working on a website that was ranked the best till September 23 keywords were increasing every day. After September I found that keywords started to decline due to some Google updates. From then to now we see a continuous declining trend which is dropping day by day. Please suggest to me what is the best thing. Here are the things which is I have already done.
- Make sure you don't deindex the site by accident.----------I am sure this is not the case
- Make sure none of your pages are blocking Google from crawling. --------Robots and no index tags are checked no issue
- No server errors.------ 0
- No excessive amount of 404s. ------No excessive just few routines
- No overoptimisation aka keyword stuffing.------we ensure that only 3 times a keyword repeats maximum
- no spammy content.------ All the content is human-written written and no spammy things are found
- No spammy links.---------Yes this could happen because we see that some non-created links are pointing to us.
- is the website under negative SEO?----Yes this could happen because we see that some non-created links are pointing to us.
- is my content adding any value or just pumping out for no reason? ------ It is adding value.
- are my websites following EEAT? Am I showing my clients as an expert in this field?-----yes we create content that fulfills this thing.
- Are my competitors doing anything particularly differently compared to my clients? ----- No we are following the same things.
- What sort of content is now ranking top 10? and who? and why? ------- product pages are ranking with powerful backlinks.