Here is the scenario 2 keywords: keyword A and keyword B Both have 30,000 or some number "x" monthly searches Keyword A has 1 million pages competition or some number "y" Keyword B has 1.5 million pages competition or 1.5*y Question: Is it a guarantee that it will be easier to place in the first page for Keyword A than for Keyword B if all SEO work is kept the same for both keywords? If yes, then ok thanks. If no, then what can I use to determine which Keyword to go after? Is there a third variable (besides 1. Search Volume and 2. Competition) that exists to determine which keywords to choose? Thanks.