lillygreen
Newbie
- Oct 29, 2024
- 9
- 4
Hi everyone! I'm new to the marketing world and would love to know which metrics you usually track or consider most important for your Facebook page or ads. Thank you so much!
Important Facebook Metric?
- Thread starter lillygreen
- Start date
-
- Tags
- facebook facebook ad
- Jul 19, 2024
- 133
- 41
When running ads on Facebook, don't just look at a single number, you need to consider many factors such as CPC, CPM, CTR and conversion rate. Each of these issues provides insight into the effectiveness and cost of advertising.
BullHorn Agency
Junior Member
- Sep 28, 2024
- 153
- 7
The number of times users clicked on the link in your ad that led to your landing page. This metric helps you evaluate the appeal of your ad and its ability to attract users to visit your website
Radley Ads
Junior Member
- Nov 5, 2024
- 106
- 7
all metrics are important, cost per result (cpr), cost per impression (cpm), cost per click (cpc), conversion rate (cvr), metrics that show whether your ads are effective and whether you should continue the campaign
- Dec 25, 2023
- 446
- 82
When tracking campaigns, I often pay attention to cpm, cpc, conversion rate, cost per result, and reach.
nibancekomiba
Junior Member
- Sep 21, 2024
- 102
- 23
Page Likes/Follows are crucial because they help you understand how well your content is resonating with new users.
Felixcobran
Junior Member
- Nov 6, 2024
- 118
- 10
CPM, CTR, CPC cost per result are the most important metrics
- Nov 20, 2023
- 928
- 181
cpc , cpm , ctr , and your landing page views , if an attractive ad gets a lot of clicks but no landing page views and no conversions then it is meaningless
Elisa Elise
BANNED
- Jun 29, 2024
- 1,215
- 223
When running ads, you need to consider many factors such as CPC, CPM, CTR, CPA and conversion rate. These metrics help you evaluate the attractiveness of your ads and their ability to attract users to visit your website. From there you can consider and decide whether to continue the campaign or not
Lunar Agency
Junior Member
- Oct 1, 2024
- 162
- 10
I only care about CPA, it's the amount of money to make a sale. I think you should only care about that.
- Apr 21, 2024
- 789
- 159
For advertising there are quite a few parameters, but you can pay attention to parameters such as: CPM, CTR, CPC
for your website pay attention to: CTA, CPA
but each campaign and each national product target is different so the index will be different.
pay attention to your profit from there to decide whether to continue or change to a new campaign
for your website pay attention to: CTA, CPA
but each campaign and each national product target is different so the index will be different.
pay attention to your profit from there to decide whether to continue or change to a new campaign
hubertdonal
Junior Member
- Nov 6, 2024
- 125
- 11
cost per result, everything else is meaningless when your costs are high and it drives up your advertising costs
- Nov 22, 2023
- 1,440
- 247
Usually our clients are more concerned about traffic and conversions, on the campaign they focus more on cpm
- Jun 18, 2023
- 113
- 21
For Facebook advertising, it's important to determine which metrics are important to you. I always focus on conversions. These can be subscriptions to a page, or leads for a website.
MIKENCO AGENCY
Banned - Multiple banned accounts.
- Jun 24, 2024
- 797
- 314
Usually when running ads we often pay attention to traffic and conversion rates. will help us know if the campaign is effective so we can continue
Da.Digitalreputation
BANNED
- Apr 26, 2010
- 1,247
- 197
Reach helps you understand how many people your content is getting in front of. It’s a basic measure of visibility and audience size.
- Aug 19, 2024
- 425
- 32
When testing new content, I care about CPC, CPM, but most importantly, conversion rate
- Aug 10, 2024
- 652
- 59
If you are new, you should learn about CPC, CPM, CTR, CPA. When you optimize, the conversion rate will be high.