How to make my first sale ?

make a community in FB page ... show some attractive poster to them it ill help you

Honestly, I would use the templates as freebies and build a list of job seekers, then promote employment/work at home offers/products and bank.

I can't really see too many people paying for resume templates, but hell, I've even surprised myself with some of the shit I've sold.

Anyway, that's what I would do.

Have you done KW research if its worth it than you should probably focus on ranking your website. I assume the CPC is high for your niche so advertising might not make that much sense.

Perhaps offer a basic freemium resume template to reel people in, and then leave out some juicy features that only 'upgraded' members can take advantage. In addition, you can also do upsells and back-end sales on related products & services such as offering to write their resume if they don't want to, proofreading services, editing, resume submissions service, job tips & self-help books and so on. There's a lot of great potential for revenue in this market and many people need help in this competitive job marketplace.

Also, I don't know where you live, but most areas (at least in the U.S.) have a workforce center where all people do is sit around all day and look for jobs. This would be a great place to strike up some prospects! Also you can try working with some folks at your local colleges or highschool grads needing help with their resume and presentation. And finally, the locally library billboards and flyer desks can be a great place to market your niche.

Furious Man said:

make a community in FB page ... show some attractive poster to them it ill help you

Click to expand...

okay . Still confused whether to sell it or grow it !

BULKCOMMENTS Network said:

Perhaps offer a basic freemium resume template to reel people in, and then leave out some juicy features that only 'upgraded' members can take advantage. In addition, you can also do upsells and back-end sales on related products & services such as offering to write their resume if they don't want to, proofreading services, editing, resume submissions service, job tips & self-help books and so on. There's a lot of great potential for revenue in this market and many people need help in this competitive job marketplace.

Also, I don't know where you live, but most areas (at least in the U.S.) have a workforce center where all people do is sit around all day and look for jobs. This would be a great place to strike up some prospects! Also you can try working with some folks at your local colleges or highschool grads needing help with their resume and presentation. And finally, the locally library billboards and flyer desks can be a great place to market your niche.

Click to expand...

Thats some nice explanation . I feel like my problem is marketing. I have made quite good websites and graphics designs , but since there is no marketing i do fail ! I think its better to hire someone to get the job done !

Seems your approach there has been "Build it and they will come" (with the exception of ordering that fiverr service that delivers SE traffic, which is undoubtedly flase).

You need to market it - rank for some keywords, post in some forums where people would need them, get in front of your audience.

If I were you I would try to grow a LinkedIn community for that project.

Your homepage claims 250+ templates but your inventory is much much lower.

The 150+ number looks made up, use a constantly growing non-round number above 500.

Your testimonials look fake. Add reviews to each resume.

I would make the discounts larger as a percentage and I would not discount all resumes and might consider adding a few basic but valuable templates for free.

And most importantly, I'm not sure what percentage of people are willing to purchase such templates, so doing what Sythix suggested sounds like a really good idea.

You can also look for job seeking communities, forums and websites and you can provide them with special promo codes that would give huge discounts on the templates dropping them to 1-3$. If your ads are getting good engagement, but no conversions, the problem is likely to be with your product or your pricing. I think you should price lower and expand the product selection significantly, but I'm coming from the point of view of a person who wouldn't pay for something like that anyway.

I would decrease the number of menu items.

Don't do the double exclamation points, remember you are marketing a professional service for professional people.

I hope this helps, but keep in mind I'm not that qualified to give you advice so take what I've written with a grain of salt.

Also don't buy important services on fiverr.

What you can buy from fiverr is a bit of social proof which will add more authority to your website.

After Googling "resume templates" the first 7 spots offer free templates. One site even boasted over 280+ free templates.

If I were looking for a resume template I would prefer a free one as opposed to paying for one.

That said.

I feel your best bet would be selling the site on flippa. Offer it like a money making opportunity.

Pitch it as a site that has the potential to making a lot of money given that there are so many people without jobs.

If you are still bent on building it up. I would join as many job seeking facebook groups and pages on facebook and pitch templates like crazy.

Don't know what your price point is but if you pitch them at $5 each you should be able sell some if you put in the hustle.

But again if I were in your position I would just flip the site on flippa

Build another one

Wash rinse and repeat.

Bleght said:

If I were you I would try to grow a LinkedIn community for that project.

Your homepage claims 250+ templates but your inventory is much much lower.

The 150+ number looks made up, use a constantly growing non-round number above 500.

Your testimonials look fake. Add reviews to each resume.

I would make the discounts larger as a percentage and I would not discount all resumes and might consider adding a few basic but valuable templates for free.

And most importantly, I'm not sure what percentage of people are willing to purchase such templates, so doing what Sythix suggested sounds like a really good idea.

You can also look for job seeking communities, forums and websites and you can provide them with special promo codes that would give huge discounts on the templates dropping them to 1-3$. If your ads are getting good engagement, but no conversions, the problem is likely to be with your product or your pricing. I think you should price lower and expand the product selection significantly, but I'm coming from the point of view of a person who wouldn't pay for something like that anyway.

I would decrease the number of menu items.

Don't do the double exclamation points, remember you are marketing a professional service for professional people.

I hope this helps, but keep in mind I'm not that qualified to give you advice so take what I've written with a grain of salt.

Also don't buy important services on fiverr.

What you can buy from fiverr is a bit of social proof which will add more authority to your website.

Click to expand...

Thanks for the detailed explanation. I have removed the numbers now. I will do discounts also even more, and add lots of free resumes too.

Why it is required to remove some resumes ? Also what do you mean by double exclamation points ?


Thanks again. Cheers:drinking2

metalsmashsam said:

Why it is required to remove some resumes ?

Click to expand...

Not remove the resumes but don't make all the resumes discounted. It decreases the psychological effect of the discount. Either add a big banner saying, all templates discounted till [3 days from today] or discount just 30% of the templates and keep the more specialized ones undiscounted. It gives a sense of urgency and fickleness and gives the impression the discounts can go away any day now.

metalsmashsam said:

Also what do you mean by double exclamation points ?

Click to expand...

I mean something like "Get your resumes now !!" which should be "Get your resumes now!" with no space...

metalsmashsam said:

Thanks again. Cheers:drinking2

Click to expand...

Cheers and good luck with selling.

The Facebook group idea is very good btw.

you can offer e-learning live on how to write perfect resume ..

I'm thinking the same way others here are thinking why would I pay for the templates when I can go else were? The main point is what are you offering that others arent? The ultimate goal of your potential customer is getting a job so how is your template going to help me get a job? Have your templates produced good results before or are they designed in such as way to psychologically attract its readers into them?

You should think about these questions and try to answer then you should promote your products with the potential customers ultimate goal in mind. Its not about you making a sale its more about them getting that job or getting noticed.

1. Tell everyone

Start by creating your sales pitch — ensure you cover all the major points. Perfect your sales pitch while spreading the word by practicing on family and friends. After you master your sales pitch, speak passionately about your online store every chance you get.
2. Press Release

Now that you've told everyone about your store, get the media to help spread the word. Draft a press release and send it to all local media outlets - news, magazines, and radio. Take time to write a good press release. PRWeb suggests writing with a professional voice using lots of facts but not too much jargon.
3. Contact Influential Bloggers

Aside from traditional press, you can also reach out to influential and relevant bloggers. Ask them if they would like write a review or sample products. Be sure to research the blogger's past reviews to better position your products. If a blogger agrees to feature your online store, make sure they link back to your site! This backlink will help your SEO!
4. Increase Traffic with SEO

SEO, search engine optimization, is important when customers search for your online store. Optimize your site by using relevant keywords in product descriptions, category pages as well as the URL. Also be sure to fill out the Meta information for each product. Automate this by purchasing SEO module from PrestaShop's Official Marketplace.
5. Mingle with Customers on Forums

Aside from waiting for customers to find you, you can find them. Visit forums your target customer participates in and contribute with good content. Remember, potential customers will only read content that is valuable to them. Engage in the conversation or provide solutions to problems using your products.
6. Create a Facebook Page

Further increase customer interaction by creating a Facebook account for your online store. Use this platform to connect with potential customers. Post engaging Facebook content to get customers talking about your company and products. You can also learn about potential customers by browsing their profiles.
7. Tweet on Twitter

"Use 140 characters to engage customers with exceptionally shareable witty content. Retweet, Favorite, & Connect w/ #followers in real time!" (139/140)

Check out this Practical Ecommerce article to learn more about successful Twitter engagement.
8. Film YouTube Videos

Did you read directions to learn how to tie shoe laces? Doubtful. Somebody probably showed you how. Teach a topic or share a new trend with a YouTube video demonstration. Be sure you commit to making high quality videos containing great content. Check out Econsultancy for examples and best practices.
9. Inspire on Pinterest

"Pinspire" users by creating Pinterest boards with lots of inspiration. Create a collection of complementary products to start a gift guide. Organize boards by themes so they're easy to follow. Most importantly, be sure to include the product link in your pins for easy shopping. Develop your Pinterest Strategy with these tips from Social Media Today.
10. Share images on Instagram

Bring products to life by sharing the different way to use your product. Use images to tell a story your customers can relate to. Share the creation of your product. Get started by checking out these businesses who brought their products to life with Instagram.
11. Start a Blog

Write about a topic relevant to your target customer. Tell stories about your product that makes customers fall in love or teach them something new. By drawing customers in, you increase the chance of selling the products on your online store. Be sure to include keywords in your blogpost to help your SEO!
12. Promote sales with Social Media

Now that you have your social media outlets setup, use them to endorse your sales. Get everyone to visit your new store by offering discounts for featured products. Your followers already like your social media content; the discount might convince them to make their first purchase.
13. List Sales on Coupon Sites

People love deals - some specifically shop on stores with sales. Promote your sales with websites that list coupons. Submit coupons to websites like RetailMeNot, MyCoupons, and Reddit. By promoting your deals, you increase visibility, customer volume, and eventually sales.
14. Encourage Referrals

Even if you have the perfect product, some customers are just not ready to purchase. Don't fret, instead encourage them to refer your products by creating and promoting a refer-a-friend program. Referrals seem more trustworthy allowing you to gain better access to potential customers. Learn more about building customer loyalty for your online store.
15. Collect Emails

Customers' e-mails are important for marketing purposes. Obtain them by running promotions and contests. Work with websites like SheFinds that run weekly contests for readers. In exchange for an entry, they must opt in for your e-mails. You can also collect e-mails by offering a coupon code with each newsletter subscription.
16. Send Newsletters

After you've collected e-mails from potential customers, stay in touch by sending newsletters. It's a great way to convert customers. Each newsletter should either 1) remind customers about your store or 2) share a new product. Create your email marketing plan with MailChimp's guide.
17. Sell in Person

Just as physical stores use online tools to drive traffic, drive traffic to your online store with traditional advertising. Print nice fliers and business cards. Distribute them locally to interact with potential customers in person. When customers can put a face to your online store you bring in a human aspect.
18. Attend Networking Events

Attend local events to meet and network with people to promote your business. Interact with other key players in your industry such as suppliers, distributors, and competitors. You will learn more about your industry, gain valuable networks, and meet more potential customers.
19. Leverage LinkedIn

Keep in touch with people you meet at networking events by adding them as LinkedIn connections. Send messages periodically to build and maintain your relationship with key industry players. You can also broaden your network by asking current connections to introduce you to their connections.
20. Create an Industry Network

Make friends with other people in your industry! Find other companies in your industry who you are not in direct competition with. In other words, look for companies with the same customers who you can address a different need for. For example, as a dog accessories retailer, work with dog sitters or dog groomers. Cross sell to each other's client lists to double or triple your client base.
21. Get listed by Distributors

Brand name distributors often compile lists of authorized online retailers. Request to be added to that list. Use this chance to nurture a great working relationships with your suppliers. They will be more inclined to refer clients directly to you and maybe even let you in on upcoming deals.
22. List Competitive Prices

List your products on sites such as Google Shopping so thousands of customers can compare your prices. Competitive pricing will drive customers to your site. Increasing the number of visitors increases the chance of closing your first sale! Be sure to avoid price wars to ensure you are still profitable.
23. Sell on other Marketplaces

Post your products on marketplaces such as eBay and Amazon. You can leverage their credibility to build yours while making sales. However, be aware of the listing fees marketplaces charge. Easily export products from your PrestaShop store by purchasing any of the corresponding modules from the Official Marketplace.
24. Run online Ad Campaigns

Run online ad campaigns to drive customers to your online store. Be sure your ads are relevant to your product to ensure you are using your marketing dollars wisely. Learn how to run effective Google Ad campaigns by reading their step-by-step guide.
25. Throw a Party!

You've just launched an online store! That in itself is a milestone and a huge success. Celebrate by throwing a party. It's a great time to generate content for your social media, create buzz for the press, and meet people from your industry. Most importantly, it's a great time to thank the people who've helped you get this far

Short Answer:

1. Made few ad campaigns in google, facebook ( But still no sales)
2. Ordered a google search traffic from fiver.( But still no sales)

It's because of they two you bought, fiver is not going to give you real traffic.
Google and fb is not going to as well because you don't know what you're doing, I suggest you go more in-depth in targeting and optimizationf or ads.

Social Media Marketing will help you with it (Paid Ad Campaigns)

Being effective as an e-commerce entrepreneur means testing everything, this includes testing other channels like marketplaces.