How importent is squeeze page design?

Hello!

So i started with bing ads promoting clickbank products through my squeeze page. I have only gotten 3 leads from a squeeze page i made myself on instapage (if anyone want see it i can pm). Now i am considering outsourcing a new squeeze page from fiverr, but im not sure if its the squeeze page thats the problem or if i am targeting wrong keywords. Is it worth the money outsourcing a nice squeeze page? And is ordering a keyword research service a good idea?

Maggyjuicy said:

Hello!

So i started with bing ads promoting clickbank products through my squeeze page. I have only gotten 3 leads from a squeeze page i made myself on instapage (if anyone want see it i can't pm). Now i am considering outsourcing a new squeeze page from fiverr, but im not sure if its the squeeze page thats the problem or if i am targeting wrong keywords. Is it worth the money outsourcing a nice squeeze page? And is ordering a keyword research service a good idea?

Click to expand...

Squeeze page is very important but you have to gather more traffic in order to do some A/B split testing and see if another page can be beneficial.

Maggyjuicy said:

Hello!

So i started with bing ads promoting clickbank products through my squeeze page. I have only gotten 3 leads from a squeeze page i made myself on instapage (if anyone want see it i can pm). Now i am considering outsourcing a new squeeze page from fiverr, but im not sure if its the squeeze page thats the problem or if i am targeting wrong keywords. Is it worth the money outsourcing a nice squeeze page? And is ordering a keyword research service a good idea?

Click to expand...

The reason you aren't getting sales could be for a number of reasons but if you are sending Traffic to a squeeze page then make sure that it is shit hot.
Outsourcing to Fiverr is probably not a good idea unless you get a genuine recommendation.
If you don't fully understand Keyword Research then getting some input could be valuable, there area few guys in The Marketplace that offer such a service I believe:
http://www.blackhatworld.com/blackhat-seo/f73-marketplace/

You need to provide more info.
Your target product may not suit Bing audience, the bribe may not be enough for the people to give you their emails, the text and headline of your squeeze page may be rubbish.

Lots of possible leaks... you have to test a lot until you get a good converting squeeze page.

can anyone recommend a good designer for squeeze pages?

Yeah if your squeeze page is really performing poorly, it's usually due to lack of proper demographics targeting.

If you truly belive you have the correct demographics for the end product - then it's possiable that your bribe (lead magnet) is not compelling enough.

To try and improve the performance of your pages, start testing different lead magnets to offer them to see which one they respond to the best.

For example I have quite a few lead magnets depending on what stage my particular demographics are at:
If someone is brand new to marketing I'll offer them my entire internet basics course for free.
If they're a bit more advanced I'll offer a mind map on how to improve their ROI, etc.

Squeeze page design is very important, but this does not mean that fancy or flashy ones do best.

Simple ones are often the best converting ones. Avoid weird color combinations and keep the content succinct. If unsure, stick with the basic template ones from services such as lead pages.

I hate flashy squeeze pages. They look spammy, scammy and so 2005.