1. This website uses cookies to improve service and provide a tailored user experience. By using this site, you agree to this use. See our Cookie Policy.
    Dismiss Notice

[GUIDE] Easy How to Increase Dropshipping Website Conversion Rate

Discussion in 'Dropshipping & Wholesale Hookups' started by McHenzy, Apr 30, 2018.

  1. McHenzy

    McHenzy Regular Member

    Joined:
    Aug 13, 2016
    Messages:
    313
    Likes Received:
    61
    Gender:
    Male
    Occupation:
    Self Employed
    Location:
    Nigeria
    Not good at intros, so straight to the point.

    I have noticed that the predominant problem for dropshippers are:

    1. Why my ads ain't converting?
    2. How do I get a profitable niche to dropship on?

    I will like to answer to the best of my knowledge question 1, your input is required if you think otherwise.

    Okay...let's get on with it then.

    Running different fb ads, cold traffic split testing, conversion etc, it manages to get your intended buyer to your website, product page, abandoned cart or even the checkout page and he/she ends up leaving without completing the payment, is not fb ads fault or yours but your site or targeted audience.

    I don't know your audience, thus i can't attack that, but i can tell you about your site's possible problem(s).

    Note: Solution(s) to your problem might need a little knowledge in web development or programming, better still custom made theme, and most importantly, WORKS FOR WORDPRESS BASED SITES OR ANY OTHER CMS, NOT SHOPIFY.

    PROBLEM 1: Want to make a sale but they are clicking the privacy link below the order button.

    SOLUTION 1: Remove privacy link below the order button and assure them they are safe.

    PROBLEM 2: Growing up email list, but they are concerned on about us page.

    SOLUTION 2: Key point(s) of your company info should appear in your landing page or optin page/form.

    PROBLEM 3: C'mon, I want to checkout and am presented with long forms and i have to navigate 2-3 pages to complete an order, shit!!....who has that time?

    SOLUTION 3: One page or single page checkout as you may put it is all that's needed. That's why I like stripe, you can just enable checkout on same page without leaving the present page, easy capture.

    PROBLEM 4: I want to buy, all I see is burred images of the product and no lookalike of real look of it...am off.

    SOLUTION 4: Will you die if your images clearly show the product? Put up a quality image as the first image to display.

    PROBLEM 5: I want to buy but am not really sure or clear as to how the product will solve my immediate problem of why i came here to start with.

    SOLUTION 5: A proper how to use or how it works product description or better still a video to explain everything will encourage the buyer and he/she might even ref people to you cos he/she is not the only confused person.

    PROBLEM 6: I am so in love with your product and i scroll way down only to see the huge price, damn I thought this was just for a nickle?

    SOLUTION 6: Make sure your fb ad or whichever ad states the exact price of the product before your customer arrives on site. Also, price moderately please, and my favorite trick is PUT UP AN EXIT DISCOUNT COUPON CODE AT TOP RIGHT CORNER OF YOUR SITE OR USE A PEEL AD COUPON PEELING OFF FROM TOP RIGHT CORNER.

    Tip: To make things easy, get a spy tool to monitor visitors actions on your site.

    Okay...I hope we're good here. Please ask questions i can answer, am still learning the curves. If i can't answer them, hopefully someone here will.

    Adios Amigo...i love this phrase
     
  2. Billy Batts

    Billy Batts Jr. Executive VIP Jr. VIP

    Joined:
    Dec 16, 2016
    Messages:
    4,624
    Likes Received:
    5,711
    Gender:
    Male
    Occupation:
    Professional Donut Eater
    Location:
    18/24 behind my computer
    Home Page:
    You mean an analytics tool/plugin ;) Spytools are for different purposes.

    P1 ? Never saw that TBH.

    P2 Not clear what you are saying

    P3 this is barely a problem these days

    P4 this is true but you will need to compress your images as Gzip the server among things to make it smooth. CDN would be best.

    P5 kinda weird describing it but yeah item descriptions is pretty standard.

    P6 you don't need to mention a price always on your FB ad.

    If it's too expensive they will not click anyway, if they click it but find it too expensive at least you have a hit to your site where you might have caught their email address and maybe they see something else interesting.

    Don't mean this to flame you but this was all very hard to read grammar wise.

    If you ever dropship in English you better make sure your English is above descent as this will also cost you traffic.

    You can read my dropship thread if you want to learn a thing or 2 ;)
     
    • Thanks Thanks x 1
  3. McHenzy

    McHenzy Regular Member

    Joined:
    Aug 13, 2016
    Messages:
    313
    Likes Received:
    61
    Gender:
    Male
    Occupation:
    Self Employed
    Location:
    Nigeria
    Yea grammar errors no excuses, didn't read twice for errors, will try and correct them next time, thanks...read your thread before this reply, too long but worth the time.

    P2: Meant if you're trying to grow your mailing list through optins or LP, there should be a little description of what your site/company is about, at least underneath, to avoid people looking to know what the site is all about and how you use their details rather than subscribing.

    P3: It is for people who wants to just buy and leave, having no time to fill up forms.

    P4: Total Cache does the trick, has CDN integrated. Minifies JavaScript requests and Compresses Images. Can always use WP Smush.

    I meant spy tool, I know about analytics tools, they don't do what spy tools does on your site. The one I have records videos for every visitors actions on any page you choose to monitor.
     
  4. plottsch

    plottsch Jr. VIP Jr. VIP

    Joined:
    Jul 18, 2016
    Messages:
    539
    Likes Received:
    255
    Occupation:
    Big Brother
    Location:
    Palo Alto, CA
    Big problem. Have seen client sales SOAR after I inserted video demonstrations of product.