Got Ideas for our SEO CMS kickstarter?

Hello so I am looking for ideas to help get our marketing off the ground for a kickstater "MedusaCMS" we just launched built around making lots of sites on different domains and administering them from a single control panel. Obviously we overcame the WPMU issue and also have a lightweight template base that hits all the stuff without creating a easy to pinpoint footprint. We are a bunch of programmers and marketing in vivo is SOOOOO outta the ways we typically market

Ideas and suggestions? We are in Austin and have a pretty tech friendly media here that I am reaching out to which is pretty much the extent of what we are currently doing to market.