How do people find out what potential customers search for when looking for a product? And so what keywords or searches to target with their SEO? I sell prints of my photography and so might target 'fine art prints' but in reality, nobody is googling that, 'art for my walls' might be a much more used search term. Forgive me if this is an ignorant question or does not make much sense. I am still learning about SEO and realise there is a great deal I do not know that is don't know!!