Pixel is a source code to track behavior, traffic conversion to your website. For example, you have 5 orders coming from the website when running ads. If you do not install the pixel code on the website, you will not have metrics on the campaign. Pixel is very important if your conversion is more, it will automatically reach customers with similar purchasing behavior to previous users.
Pixels help reduce costs and increase the speed of advertising spread on the platform.
Without a pixel, it's pointless to advertise on Facebook. It helps you collect ad data, making it easier to adjust ads on both Facebook and Instagram.
Facebook Pixel is a tool deployed by Facebook to strongly support advertisers to optimize the effectiveness of their campaigns. By creating and installing pixels on the website, setting up the desired tracking, you can easily optimize your advertising campaign to reach the right audience and thereby increase the conversion rate.
It's absolutely essential, my friend. It tracks conversions and measures ad performance. Without this data, you can't optimize your ads or target customers accurately.
Facebook pixels are analytics tools used to measure the effectiveness of your ads by understanding the actions people take on your website.
