Those projected numbers were before Facebook's advertisement platform really took off...That was in 2009, so that's the numbers you should use and focus on. 2010 is going to be even more extreme for FB as they grow, the advertisers pocket out more. You see the right hand side advertisement? BIG!
Well, I'm kind of confused why, if you know these numbers, concretely, why do you not actually post them? Otherwise I'm going to have to guess you're basing this on assumption and industry buzz (when's that ever not worked out? oh, right, like 90% of the time when it comes to web companies). If I'm wrong, I'm happy to have it pointed out to me with some sort of actual numbers. From all i can tell their revenue is up.
Revenue is not profit. As the company was valued at about $14 billion in 2008 and is now, in 2010 still valued at well, $14 billion I'm going to have to go ahead and doubt that the increased revenue has resulted in a huge explosion of profit. Between 2008 and 2010 they've had gigantic increases in traffic, active members, new features, etc. All of these things, I'm sure, account for the increase in revenue. But, ya know, they all contribute to an increase in their business expenditure as well. The reason for quoting the numbers from 2008 was because FB
is not a public company. Therefor it is not required to make its profit/loss available to anyone other than private investors.
Secondly, I wasn't advising someone on capital investment. The point I was making wasn't directly related to exact amounts. Unless you're trying to argue that FB went from -$150 million to making billions of dollars in 2010. Are you? Didn't think so.
Thirdly, yes, it would be dumb to ignore a C&D. But, as I didn't notice you mention it, have you much experience in receiving C&D's and the legal ramifications of them? Over the last 8 years I've received 3 from myspace and 2 more from other services. If they send you a C&D it generally means they have no real or actual legal grounds to pursue you on. You will notice that they rely mainly on their TOS agreement. Courts almost always reject damages based upon TOS unless something in the TOS is directly related to a law. A TOS agreement is NOT a strongly binding contract. Clicking "I Agree" is not even remotely the same as a signature.
When it comes to "fighting spam", specifically, C&D's are generally used by social networks or other sites when there is nothing they can really do to stop you. So they try to scare you.
Out of all 5 of the C&D's I have ever received a simple "fuck off" from my sponsors attorney have resulted in the issuer scampering off.
So, again, I am not saying someone should ignore a C&D. What I am saying is the idea that FB or any other social network has unlimited resources to pursue spammers endlessly is ridiculous and completely unfounded by facts.