Facebook Advertising - Any Luck?

firestart · Jun 21, 2016

Talking about correct targeting and niches some examples would be great from the most experienced advertisers.

Let's say I have to advertise an Expedia Hotel Sale and I want to spend 10 $

Would you rather:

1) Reach 2.000 travel - targeted users with a wide targeting

or

2) Reach 500 users who like expedia and are in the "frequent travel" category with a more specific targeting?

Bob_the_Builder · Jun 23, 2016

Cratos said:
Nicee, thanks for your input. I'll keep this in mind.

What would you consider to be a small budget? Couple hundred? or a few..
Do you think that an affiliate site would do well? Authority site, not just a micro niche site. I created a brand basically and plan to take over the niche.

.

Set yourself a realistic budget in the beginning that you can afford, there never is a right answer. I have been successful with small budgets of $100 a day before scaling so may be a good starting point.

The nice thing about FB is the way you can narrow down your targeting with gender, ages and interests, so all of the above sites should work well. FB does seemingly give sites with authority and good WOT scores a better kick off rather than new domains, so maybe something to think about (this is only just FB conspiracy theory, but has had moments where I thought it to be true.)

Read through FB's T&C's and best practice guides for tips on how to create ads so you don't have any issues with compliance. I would try to walk you through but its just easier to just read it as its a lot of good info.

agedaccs · Jun 23, 2016

so much cost per click :/ guess i have to find a better niche.

bossofthebosses · Jun 23, 2016

My experience:

I hired someone for getting likes on my FaceBook page. Before hiring him, we were getting 500-600 views/post. After we hired him, he increased the number of likes from 2K to 15K in 2 weeks. Great. But after that, we were getting 10-20 views/post

after some researches, I found that FaceBook has its own algo and they penalize the pages that try to get fake likes etc. So if it is about getting likes/views - better u use FaceBook advertising ONLY.

Cratos · Jun 26, 2016

Bob_the_Builder said:
Set yourself a realistic budget in the beginning that you can afford, there never is a right answer. I have been successful with small budgets of $100 a day before scaling so may be a good starting point.

The nice thing about FB is the way you can narrow down your targeting with gender, ages and interests, so all of the above sites should work well. FB does seemingly give sites with authority and good WOT scores a better kick off rather than new domains, so maybe something to think about (this is only just FB conspiracy theory, but has had moments where I thought it to be true.)

Read through FB's T&C's and best practice guides for tips on how to create ads so you don't have any issues with compliance. I would try to walk you through but its just easier to just read it as its a lot of good info.

awesome thanks, I don't mind reading at all. I will have to go through their content. I tried some advertising back when I was around 17. Spent around 50 bucks with no luck. But there was so much I had no clue of at the time.

mrkosebey · Feb 24, 2021

Bob_the_Builder said:
Very worth it, start messing around with small budgets to get use to the platform and its targeting and pixels. You can make a very good living there. Though it does have its hurdles and roadblocks when trying to scale. Most people use multiple accounts or business managers with reps. If this is a serious business your advertising on behalf of and nothing too 'shady' may be worth it to contact a rep directly to get some guidance. (sign up for business manager, should be a chat box or phone number to call to get started)

How do you get a rep?

Facebook Advertising - Any Luck?

Facebook Advertising; Yea or Nay?

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