Facebook ads for new shopify store

Good day to everybody. I will like to know what kind of Facebook ads works for new shopify store with no sale. Should I run ads showing the product with the shop now botton or should I build list, send them tips or giveaway digital product and then direct them to the product page on my store?

Hello there,

Both work pretty well enough. If you wish to go slow, you can go for SEO and building list to get sales. If you wish to go fast, you can directly start doing ads with CTA option (and get optins inside).

Since you are new to this, I recently had made a post which I feel would benefit you a lot. I shared one of my fb ads strategies especially for shopify stores. Do give it a read. Hope it helps you. Goodluck

https://www.blackhatworld.com/seo/shopify-based-dropshipping-with-fb-ads.1147476/

Megafemgroup said:

Good day to everybody. I will like to know what kind of Facebook ads works for new shopify store with no sale. Should I run ads showing the product with the shop now botton or should I build list, send them tips or giveaway digital product and then direct them to the product page on my store?

Click to expand...

I think it depends on your marketing budget and the available time you have to work on this project. If the budget is not that high, perhaps you could start with these steps:

- On Canva, create 3 ad images of your product with different angles (use square design)
- On FB biz account, create a pixel and attach it to your Shopify store
- On FB ad account, create a Conversion campaign and turn on Campaign Budget Optimization, test 1 country first. If the country is too big, test it in one state first. Run it on Instagram mobile feed with $5 per day. Choose one relevant Interest + Engaged Shoppers.
- Run it for 3 days, and see which converts the most.
- At the end of 3 days, choose the ad winner and expand with more similar angle and designs.