For a client's site, I recently implemented the 301 redirect...following are the results and details of experiment..enjoy.
Site Niche = Academic Site
Approach or Logic behind the 301 Redirect:
A single link from top domains like bbc.com worth thousands of dollars. If we can find an
expired domain with a link form sites like bbc.com and then redirect it to our website, we are
getting a high priced and quality link for cheap price.
Also a single link from such domain can increase site authority and rankings in Google.
Steps Taken:
1. Find expired domains that are either relevant or have strong backlink profile. Even 2 or 3 strong backlinks will work.
2. Directly 301 them to our target site from domain panel. Not hosting. No content addition. nothing.
Domains Finalized:
http://domain-1.com = political site, dofoll0w Link from top news site / Total DF Links = 3
http://domain-2.com = lawyer site, dofoll0w link from an edu & justia.com, a high authority law site / Total DF Links = 5
http://domain-3.com = relevant site dealing in same industry, dofoll0w link from an edu plus a couple of highly relevant links from education related websites / Total DF Links = 14
Cost
$36
Experiment Timeline:
Domains were redirected on single page
https://www.mywebsite.co.uk/my-page.php
Domains were redirected on Aug 1
Indexed by Google on Aug 10
Rankings Update:
All are commercial intent kws and are highly competitive
Conclusions:
- 301 redirect is still working
- You don't have to buy domains with hundreds of links.
- Finding an expired domain with 2 or 3 high authority link is relatively easy..(i found hundreds of expired domain with a link from a top UK university)
