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Case Study - Expired Domains 301 Experiment

Discussion in 'Black Hat SEO' started by seoz87, Sep 2, 2019.

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  1. seoz87

    seoz87 Power Member

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    For a client's site, I recently implemented the 301 redirect...following are the results and details of experiment..enjoy.

    Site Niche = Academic Site

    Approach or Logic behind the 301 Redirect:

    A single link from top domains like bbc.com worth thousands of dollars. If we can find an
    expired domain with a link form sites like bbc.com and then redirect it to our website, we are
    getting a high priced and quality link for cheap price.

    Also a single link from such domain can increase site authority and rankings in Google.

    Steps Taken:
    1. Find expired domains that are either relevant or have strong backlink profile. Even 2 or 3 strong backlinks will work.
    2. Directly 301 them to our target site from domain panel. Not hosting. No content addition. nothing.

    Domains Finalized:
    http://domain-1.com = political site, dofoll0w Link from top news site / Total DF Links = 3

    http://domain-2.com = lawyer site, dofoll0w link from an edu & justia.com, a high authority law site / Total DF Links = 5

    http://domain-3.com = relevant site dealing in same industry, dofoll0w link from an edu plus a couple of highly relevant links from education related websites / Total DF Links = 14

    Cost
    $36

    Experiment Timeline:
    Domains were redirected on single page https://www.mywebsite.co.uk/my-page.php

    Domains were redirected on Aug 1
    Indexed by Google on Aug 10

    Rankings Update:
    All are commercial intent kws and are highly competitive

    [​IMG]

    Conclusions:

    • 301 redirect is still working
    • You don't have to buy domains with hundreds of links.
    • Finding an expired domain with 2 or 3 high authority link is relatively easy..(i found hundreds of expired domain with a link from a top UK university)
     
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    Last edited: Sep 2, 2019
  2. qintic

    qintic Newbie

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    Thanks for sharing!
     
  3. slowboy

    slowboy Regular Member

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    After buy a expired domain, how long you start 301 to your site? How do you know the old domain not banned or sandbox before?

    Sorry my english is not good
     
  4. bhushan3339

    bhushan3339 Junior Member

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    Thanks !

    i have been told that, if you can get some cheap hosting and restore the same pages which were there and then redirect, its more powerful as compare to direct 301 !
     
  5. seoz87

    seoz87 Power Member

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    almost instantly. afteri bought them..
    i checked via ahref and other seo tools as much as i can...Its a risk but thats what SEO is all about :)
    Plus if your rankings went down..simply remove the 301

    its a waste of time to be honest. I was reluctant with 301 because i have read here people saying post 2000 word article on domain, make some links, get it rank naturally then add your link, etc etc. If i have to do all that then i would be better off doing it on my main site rather then wasting time and efforts on a new website built in expired domain...

    the best you can do is 301 all pages to home so that you dont miss any link juice.

    So the best option, in my humble opinion, is to directly 301 and check the rankings on daily basis, If you see it going down, simply remove the redirect.
     
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  6. ManuWork

    ManuWork Registered Member

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    Interesting.

    Did you bought the domains or found them yourself?
     
  7. seoz87

    seoz87 Power Member

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    found them myself..that's why costed $12 per domain :D
     
  8. yourface1

    yourface1 Newbie

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    How long does undoing a 301 take for ranking to come back if you remove.
     
  9. Wivic

    Wivic Newbie

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    Any traffic from those redirect domains? Thx for sharing.
     
  10. mikey29

    mikey29 Regular Member

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    I heard before it ranks for short time then the ranks goes back to normal

    Following
     
  11. Yee

    Yee Junior Member

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    Thanks for this research!

    Quick about the links, the BBC site has links that point to the expired domain right ?

    Thanks.
     
  12. anson666

    anson666 Jr. VIP Jr. VIP

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    How long did the domain expired? Just expired or few years before?
     
  13. shakerzillo

    shakerzillo Newbie

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    will you remove the 301? are you planning to add more?
    Thanks for the info :)
     
  14. ManuWork

    ManuWork Registered Member

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    How did you find the domains?

    I'm a newbie in this field and I wanna learn. So, can you point me
    towards any guides, posts, etc that can teach me the process of
    finding these domains?
     
  15. affbull

    affbull Senior Member

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    Thanks for sharing.
    1. What does "not hosting" mean?
    2. What does it mean to do it "from domain panel"?
     
  16. mikey29

    mikey29 Regular Member

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    With 301, you can do it from the place where you buy your domain such as name cheap.

    So you don't need hosting
     
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  17. yaoyo

    yaoyo Junior Member

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    Would love to see what happens if you just setup a site for each domain and used it as a PBN.
     
  18. affbull

    affbull Senior Member

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    Thanks for the response. Can you explain how to do this via namecheap? I asked chat support and they added in a code to the PHP on my site (that will be redirected) so there still has to be hosting?
     
  19. mikey29

    mikey29 Regular Member

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    Not home right now. Look for redirect or something like that.

    I believe it would say 301 or 302.

    Do 301

    Better yet google is your friend
    https://www.namecheap.com/support/k...x/385/2237/how-to-redirect-a-url-for-a-domain
     
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  20. Jamison Dodimead

    Jamison Dodimead Newbie

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    I liked it . Thanks for sharing your case study.