Average Impression Drop From &num=100 Removal in GSC

How much of a decline in impression have you seen since &num=100 was removed in GSC

  • Less than 20%

  • 20% - 40%

  • 40% - 60%

  • 60% - 80%

  • 80%+


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AuskaPilled

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Joined
Jul 23, 2025
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Hey All,

I'm trying to get a gauge of the average impression drop that people have seen across the web in GSC since Google removed &num=100 data.
I'm trying to identify any negative BH CTR manipulation that might have been occurring.
I've seen 70% impression decline on some of my sites.

If anyone has seen an article aggregating a lot of data, please link it :)
 
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