Ask Me Your PPC Questions! (February)

Simonsim89

Simonsim89

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Hey BHW Community,

I’ve been in the PPC marketing space for several years now, specializing in Google Ads, and I’ve had the privilege of running $xxx/day campaigns. Whether you’re just starting out or you’re a seasoned marketer looking to refine your strategies, I’m here to help.

A little about me:
I’ve been deep in the trenches of ppc marketing, focusing primarily on Google Ads. Over the years, I’ve worked with a variety of niches, including affiliate marketing, e-commerce, lead generation, and more. My expertise lies in crafting high-converting campaigns, optimizing ad spend, and scaling profitable accounts. I’ve managed everything from small-budget campaigns to large-scale projects, so I’ve seen it all, the good, the bad, and the ugly.

One of my favorite areas to work in is affiliate marketing with Google Ads. It’s a challenging but incredibly rewarding space if you know how to navigate it. I’ve learned a lot through trial and error, and I’m passionate about sharing that knowledge with others. Whether you’re struggling with account setup, bidding strategies, compliance issues, or scaling your campaigns, I’m here to answer your questions and help you avoid the common pitfalls.

I’ve managed campaigns with budgets ranging from a few hundred bucks to over $xxxx/day. I’ve seen what works and what doesn’t, and I’ve learned how to adapt to the ever-changing landscape of Google Ads. My goal here is to share actionable advice that you can implement right away to see real results.


What can you ask me?
Literally anything related to PPC + affiliate marketing. No question is too basic or too advanced. So, drop your ppc questions below, and let’s get the conversation started. I’ll do my best to respond to everyone and provide detailed, actionable answers.

Looking forward to helping you crush it with Google Ads! )
 
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Bluece said:
Can I hope to start without funds and what is the success rate
Click to expand...
Hey there, starting without funds in can feel like a tough hill to climb; let me make it more clear for you. The short answer is: it’s challenging, but not impossible. Google ads is a paid platform, so you’ll need some budget to get started. Even a small budget of $10–$20/day can work if you’re strategic about it. The key is to focus on high-intent keywords, tightly targeted audiences, and campaigns that are optimized for conversions from day one.

As for the success rate, it really depends on your approach. If you’re willing to learn, test, and optimize, your chances of success go way up. I’ve seen beginners turn $100 into $1,000+ in revenue with the right strategy, but it takes time, patience, and a willingness to iterate.

If you’re starting with no funds at all, I’d recommend building up a small budget first, maybe through freelancing, saving, or following some MMO methods here in BHW. Once you have a bit to invest, you can dive into Google Ads with a clear plan.

And remember, every expert started as a beginner. The most important thing is to take that first step, learn as you go, and keep optimizing. If you need help getting started, feel free to ask more questions, I’m here to help! : )
 

When faced with low search volume keywords that are highly relevant to your niche, what tactics do you use to make them work effectively?​

 
Bluece said:
what's that
Click to expand...
Making money online.
lucyh0t said:

When faced with low search volume keywords that are highly relevant to your niche, what tactics do you use to make them work effectively?​

Click to expand...
When I’m dealing with that, I treat them like hidden gems, they just need a little extra polish to shine. First, I bundle them into tightly themed ad groups, like grouping “vegan leather repair kits” or “rare orchid fertilizers” together, and use exact or phrase match to keep targeting precise. Then I layer on custom intent audiences, like folks who’ve been browsing eco-friendly fashion sites or gardening forums, to give Google more signals about who might actually care about these hyper-specific terms. Even if search volume is low, pairing keywords with audience targeting can stretch their reach.

Next, I start with manual CPC bidding to keep costs under control, but I also add Remarketing Lists for Search Ads (RLSA) to bid higher on users who’ve already visited site. These people are warmer leads, so even if they’re searching for something obscure like “handmade ceramic planters for succulents,” they’re way more likely to convert. I also lean on Dynamic Search Ads to let Google fill in the gaps, if my keyword is too niche, DSAs can auto-generate ads based on my site’s content, catching those long-tail searches I might’ve missed.

Once I’ve racked up ~15 conversions, I’ll test automated bidding (Target CPA or Maximize Conversions) because Google’s ai needs data to work its magic, but only after I’ve already primed the campaign with intent-driven tweaks. And here’s the kicker: low-volume keywords often have less competition and higher intent, so I’ve seen CPCs drop by 40% and CTRs spike when everything aligns. These keywords aren’t dead weight, they’re VIPs in my opinion. With the right mix of precision targeting, audience layering, and ad-to-page relevance, you can turn even the quirkiest terms into conversion drivers. And remember: in niches, specificity is power.
 
what is the best way for now to make good profit from adwords ? bh or whitehat ? any networks you can recommend ?
thanks,
 
seoinsection said:
what is the best way for now to make good profit from adwords ? bh or whitehat ? any networks you can recommend ?
thanks,
Click to expand...
Generating profit with Google ads relies on white-hat strategies for sustainable success. While black-hat tactics (e.g., cloaking or keyword stuffing) might offer quick gains, they pose significant risks, including account bans and reputation damage. So here is my two cents: the temporary rewards are never worth the consequences. And remember, there’s no universal “best way” to profit from Google ads or any other method. What works for one business might fail for another due to differences in industry, audience, and goals. Success requires continuous testing, tracking metrics like CTR, conversion rate, and ROAS, and adapting based on performance.

As for networks, the Google Search Network remains the gold standard for intent-driven ads, as users are actively searching for solutions. The Display Network can complement this for brand awareness or remarketing, but use it cautiously, focus on placements relevant to your niche to avoid wasted spend. YouTube ads are excellent for video-based storytelling, especially for visually appealing products or services. If you’re open to expanding beyond Google, consider Propellerads or Richads.
 
I'm in a course/group where the strategy is to test and build out as money modest profit campaigns (100-200 per day profit) as you can rather than chasing home runs. Thoughts on that approach? I've tested several offers already, am not pofitable yet but that's to be expected. I'm in with 5 or 6 affiliate networks and I am seeing conversions. Just haven't gotten them fully up to speed yet.
 
teddykgb715 said:
I'm in a course/group where the strategy is to test and build out as money modest profit campaigns (100-200 per day profit) as you can rather than chasing home runs. Thoughts on that approach? I've tested several offers already, am not pofitable yet but that's to be expected. I'm in with 5 or 6 affiliate networks and I am seeing conversions. Just haven't gotten them fully up to speed yet.
Click to expand...
Yep, it's a smart move and here's why it works and how to optimize it:

Diversification reduces risk. Spreading your budget across multiple campaigns means one underperforming offer won’t tank your entire operation. It’s easier to scale small wins than to force a unicorn campaign. That said, focus on sustainable scaling, don’t spread yourself too thin. If you’re running 5-6 networks, prioritize the 2-3 with the strongest conversion signals and double down there.

Profitability often hides in optimization. If you’re seeing conversions but not profit, your campaigns may leaks:
CTR/CVR metrics: Low clickthrough rates? Test ad copy or targeting. Low conversion rates? Tweak landing pages or offers.
Bid strategy: Aggressive bidding might be eating margins. Try Target ROAS or maximize conversions with tight budget controls.
Offer payouts: Negotiate higher payouts with networks if volume is there, or swap in better-performing offers.

Scale what works, kill what doesn’t. If a campaign breaks even or shows any profit, optimize it ruthlessly, improve ad relevance, refine audiences, A/B test landing pages. Small tweaks compound. Once stable, scale budgets incrementally (20% increases every few days). This strategy builds a resilient portfolio, but success hinges on disciplined optimization and focus. Keep iterating, and those 100−200/day profits will add up faster than you think.

Good luck,


Ayebakuro said:
Is clickbank + AdWords feasible?
Click to expand...
It can work for sure but it’s like trying to sell ice in Antarctica, possible, but you’ve gotta be smart about it. CB offers those sweet 50-75% commissions on stuff like e-books or supplements, which sounds awesome until you realize everyone and their dog is already bidding on “keto” or “make money online” keywords, driving up costs. Google’s strict ad policies also hate direct affiliate links, so you’ll need a slick, fast-loading landing page that adds value (think honest reviews or comparison guides) to avoid getting slapped with suspensions.

The secret sauce? Target long-tail, hyper-specific keywords like “how to fix sciatica without surgery” instead of broad terms, it’s cheaper and catches people ready to buy. Retargeting folks who bounced is clutch, too, since they’re warmer leads. But honestly, this isn’t a “set and forget” side hustle. You’ll need to track every click, tweak ads daily, and ditch offers that don’t convert fast.

Start small (like $10/day) and if you hit a 2:1 return after commissions, maybe scale slowly. If not? Bail and try another offer. It’s a grind, but if you’re patient and paranoid about testing, you might carve out a slice of profit. Just don’t bet your rent money on it.
 
What do you use to track affiliate conversions?
 
Simonsim89 said:
Then I layer on custom intent audiences, like folks who’ve been browsing eco-friendly fashion sites or gardening forums, to give Google more signals about who might actually care about these hyper-specific terms. Even if search volume is low, pairing keywords with audience targeting can stretch their reach.
Click to expand...
So, when you're facing a low volume keyword, you're limiting its impressions even further?

I want to focus on the last part I quoted because this is just plain wrong:

Simonsim89 said:
Even if search volume is low, pairing keywords with audience targeting can stretch their reach.
Click to expand...
This is horrible advice. Have you ever used Google Ads?
I have no words to describe how wrong this is.
 
thescrrr said:
What do you use to track affiliate conversions?
Click to expand...
I started with only one tracker first but these days, and for most campaigns, I use a combo of server-side tracking tools (like Voluum or RedTrack) and platform-specific pixels (Meta Pixel) to avoid discrepancies. Server-side tools are clutch because they’re less prone to ad blockers and cookie restrictions, critical for affiliate offers where every click’s a dollar spent.

For simplicity, Google Tag Manager (GTM) paired with UTM parameters works well to monitor traffic sources, but for serious scaling, ClickMagick or Binom are my go-tos in paid campaigns. They handle redirects, split tests, and even detect bot traffic, which is rampant in niches like supplements or finance.
 
Simonsim89 said:
I started with only one tracker first but these days, and for most campaigns, I use a combo of server-side tracking tools (like Voluum or RedTrack) and platform-specific pixels (Meta Pixel) to avoid discrepancies. Server-side tools are clutch because they’re less prone to ad blockers and cookie restrictions, critical for affiliate offers where every click’s a dollar spent.

For simplicity, Google Tag Manager (GTM) paired with UTM parameters works well to monitor traffic sources, but for serious scaling, ClickMagick or Binom are my go-tos in paid campaigns. They handle redirects, split tests, and even detect bot traffic, which is rampant in niches like supplements or finance.
Click to expand...
Simonsim89 said:
Hey BHW Community,

I’ve been in the PPC marketing space for several years now, specializing in Google Ads, and I’ve had the privilege of running $xxx/day campaigns. Whether you’re just starting out or you’re a seasoned marketer looking to refine your strategies, I’m here to help.

A little about me:
I’ve been deep in the trenches of ppc marketing, focusing primarily on Google Ads. Over the years, I’ve worked with a variety of niches, including affiliate marketing, e-commerce, lead generation, and more. My expertise lies in crafting high-converting campaigns, optimizing ad spend, and scaling profitable accounts. I’ve managed everything from small-budget campaigns to large-scale projects, so I’ve seen it all, the good, the bad, and the ugly.

One of my favorite areas to work in is affiliate marketing with Google Ads. It’s a challenging but incredibly rewarding space if you know how to navigate it. I’ve learned a lot through trial and error, and I’m passionate about sharing that knowledge with others. Whether you’re struggling with account setup, bidding strategies, compliance issues, or scaling your campaigns, I’m here to answer your questions and help you avoid the common pitfalls.

I’ve managed campaigns with budgets ranging from a few hundred bucks to over $xxxx/day. I’ve seen what works and what doesn’t, and I’ve learned how to adapt to the ever-changing landscape of Google Ads. My goal here is to share actionable advice that you can implement right away to see real results.


What can you ask me?
Literally anything related to PPC + affiliate marketing. No question is too basic or too advanced. So, drop your ppc questions below, and let’s get the conversation started. I’ll do my best to respond to everyone and provide detailed, actionable answers.

Looking forward to helping you crush it with Google Ads! )
Click to expand...
Hi now I just started a website on a gaming niche , I hope you suggest for me best ppc networks to monetize this website I have some options and can you suggest for me the best ones ( adsterra , popads , monetag , hilltopads , galaksion ) I don't want adult ads .
 
opi1000 said:
Hi now I just started a website on a gaming niche , I hope you suggest for me best ppc networks to monetize this website I have some options and can you suggest for me the best ones ( adsterra , popads , monetag , hilltopads , galaksion ) I don't want adult ads .
Click to expand...
I've worked with most of the networks you have listed. Adsterra is solid for gaming, decent CPM rates, and they’ve got display banners/video ads that aren’t too obnoxious. Just avoid their pop-unders if you hate annoying users. Monetag is underrated, clean, non-intrusive formats like sticky banners or in-content ads that blend well with gaming layouts. HilltopAds is niche but good for direct campaigns (think gaming VPNs or hardware brands), though traffic volume can be hit-or-miss.

Skip PopAds and Galaksion.

Long-term? Build traffic first, then aim for Google AdSense. For now, stick with Adsterra + Monetag combo. Test and tweak to find your golden spot.

Good luck,
 
How to create an effective and efficient ads especially getting high quality traffic to my site? What i have to do im break down, and what I don't have to do? I have Adsense ads implemented on my website (get revenue) and also want to convert into purchase from my business website.. Sorry noob question..
 
Dear Simon,
I would like to know any good dating network for south korea,wtb traffic from them,
can you tell me some names or how to find it out,
thank you so much
 
sonyd said:
How to create an effective and efficient ads especially getting high quality traffic to my site? What i have to do im break down, and what I don't have to do? I have Adsense ads implemented on my website (get revenue) and also want to convert into purchase from my business website.. Sorry noob question..
Click to expand...
No question is noob question mate, we all have started one day. ) To create effective ads, start by deeply understanding your audience, use Google Analytics to identify demographics, interests, and behaviors, then target high-intent keywords like exact or phrase match (e.g., “buy organic skincare”) to attract users ready to act.
Craft clear, benefit-driven ads with urgency (“Sale Ends Soon!”), strong CTAs (“Get 50% Off”), and ad extensions (e.g., sitelinks) to boost visibility.

Ensure your landing pages align perfectly with ad messaging, load quickly, and have a single focus (e.g., a “Buy Now” button), avoiding clutter like excessive adsense ads near conversion points, place those in non-critical areas (e.g., blog posts) to balance revenue and user experience. Implement conversion tracking and run frequent A/B tests on headlines, CTAs, and landing pages to refine performance, while using negative keywords (e.g., “free” if you sell premium products) to filter out irrelevant clicks.

And begin with a small budget on proven keywords, then scale gradually as you gather data, and avoid broad targeting or generic terms (“cheap shoes”) that waste budget on unqualified traffic. Regularly review search terms reports to eliminate poor performers, and don’t overlook remarketing campaigns to re-engage visitors who didn’t convert initially, they’re far more likely to purchase. Once you hit ~15 monthly conversions, switch to “Maximize Conversions” bidding for smarter automation.

Finally, stay disciplined! prioritize data over guesses, keep adsense from conflicting with sales goals, and iterate based on what works. This approach attracts buyers, not just browsers, while maintaining a revenue stream from ads.

maomao8902011 said:
Dear Simon,
I would like to know any good dating network for south korea,wtb traffic from them,
can you tell me some names or how to find it out,
thank you so much
Click to expand...

Start by exploring popular local apps like Noondate (noon dating app), Amanda (known for strict verification and serious daters), and HelloTalk (language exchange with dating undertones), though global apps like Tinder and Bumble also have traction there.

To buy targeted traffic, use Google ads with geo-specific targeting (set location to South Korea and use Korean-language creatives), or partner with local ad networks like Cafe24 or Daum Ads that specialize in Korean audiences. Leverage influencer marketing via platforms like Naver Blog or Instagram, where dating trends often go viral, and consider collaborating with Korean dating-focused YouTube channels or TikTok creators.

For niche networks, dig into communities on KakaoTalk or local forums. Avoid generic platforms, Korean users prefer localized, culturally tailored experiences, so ensure your ads respect privacy norms (e.g., avoid overly direct approaches) and highlight credibility. And as it's always said, test small budgets first, track conversion metrics, and refine based on age/gender performance.

Good luck!
 
roydan said:
So, when you're facing a low volume keyword, you're limiting its impressions even further?

I want to focus on the last part I quoted because this is just plain wrong:


This is horrible advice. Have you ever used Google Ads?
I have no words to describe how wrong this is.
Click to expand...
This is creepy's new acc , he's warming it up before he starts applying in the HAF Section
 
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