Are you targeting the right customers?

Discussion in 'BlackHat Lounge' started by luminus, Aug 5, 2011.

  1. luminus

    luminus Junior Member

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    For a long relationship of writing ads/copy for your customers, The Millionaire Marketing guys suggested these 4 criteria:

    1 Is your customer insanely, irrationally passionate?

    2 Are they great in number? (High-traffic sites or barring that, low traffic niche websites).

    3 Are they easy to reach? (High keyword response, easy to identify, frequent similar places...)


    4 And lastly - Would you want to hang out with them.... forever? (How else can you target them) *

    Seems like a good set of ideas to hope for when you're setting up a campaign!

    Thought i would share :)

    Jason