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Amazon affiliate journey - Goal = £20 / day

Discussion in 'My Journey Discussions' started by BallsLikePlanets, Nov 6, 2015.

  1. BallsLikePlanets

    BallsLikePlanets Registered Member

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    Yo,

    I've recently jumped into the IM scene and i'm gonna make this my lane to financial independance. I value my freedom and with most jobs your time and financial security gets placed into other people's hands, but now we live in a time where we can earn a living on our own terms and i'm all about that life.

    I've decided to update my progress for my first amazon site(s) here every now and then on my journey to £20 a day. Seeing my progress laid out clearly should be a good motivator and hopefuly will provide some value to others. I might also be able to get questions answered along the way which would be useful.

    Why £20: I want to experiment with different aspects of IM to see which ones work best and which ones I like best, not only amazon although this is what i'm trying out first because it looks great. Overall i'd like to be earning £15,000+ a year, but first off earning £6500/year (pretty much automated) income from a few Amazon sites would be a great foundation and would help fund my life and some good shit I want to do, so that's what i'm going for initially.
     
  2. BallsLikePlanets

    BallsLikePlanets Registered Member

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    I've already made some progress before I started this thread with a lot of help from this forum. Big thanks to BHW for all the useful stuff so far. My site's been up for around 6 weeks and is getting natural traffic along with feeding in some free bing ads traffic from a coupon i'm making use of. I've been working on it on and off in-between learning about everything IM and today I just made my first sale for £3.29, Siiiiiiick.

    I've been doing all of the writing myself because many of the services i've seen look like broken english and just bad, and you get full control over how you want the article to be just by doing it yourself. Initially it took a while, especially fucking around with wordpress trying to sort out links, the look, formatting and images but i'm getting faster. Aint gonna lie though it is getting tedious already.

    Site content and layout:

    • So far i've wrote 1 main article summarising what to look for in a "keyword" and 4 review articles reviewing 3 products in each one. I'm not going for a certain word count, just writing naturally.
    • The categories are split into UK and USA so I can take advantage of both amazon sites and keywords.
    [Note: If you're targetting EU visitors you've gotta comply with the EU cookie law. There's a plugin I use for this called 'Cookie law info']

    • I'm using a free magazine style theme that i've customised and I edited some of the code to take out some elements that I didn't like the look of.
    • I'm not using tables yet because i'm not sure if adding more links is a good idea as I might get penalized for having too many? Not too sure, maybe one of you could answer this?

    Layout of my review pages:

    H1 HEADING INCLUDING EXACT KEYWORD FOR THIS PAGE

    Short intro of the niche and what the article is about (include keyword at least once here)

    Product name (with affiliate product link)

    Image here (with affiliate product link inside)Content in bullet point format that summarises the good points of the product to the side of the image. Then add one or two not groundbreaking but slightly negative points (for viewer trust). I don't add the price or the review ratings as I think this is against Amazons TOS.

    Click here to see the price and more reviews (obviously with affiliate linking to product)


    Repeated 3 times, then a summary and a recommendation of the best with one more in content link. I also add the main keyword here at least once.

    Sidebar widget
    I have widgets that show on each page showing the best recommended products to buy, just incase viewers want a fast option instead of looking through review pages.

    Keywords
    I'm targetting low volume, long tail 'buy', 'review', 'cheap' and 'best' keywords for the most part as they are easier to rank for and are supposed to convert better. Overall i've found 15 to target in seperate review articles averaging around 150 searches per month. I found them by just manually looking through keyword planner and looking at the top 3 competitors for relevancy. I think I can get top 3 in most.

    The keyword for my main page is around 900 SPM though as I wanted to experiment with a higher volume one to see where I could get.

    So far using SerpBook most of my keywords are ranking in the 20's on google and the teens on yahoo. The bing stats won't show but at least one of my keywords is ranking in the top 5.

    Could do with some insight here: conversion rate issue

    I've had 109 click-throughs but 1 sale.
    [edit: i've got 85 total clicks onto my site from ads, not click-throughs to amazon. So i'm actually getting a lot of natural click-throughs to amazon from my site].

    [edit: holy fuck that was way off hahaha. I'm ill right now and got a shit nights sleep so there's my excuse :borladuck] It's a 0.9% click-through rate which isn't great. I'd like it near 5% - 10% if possible and I don't understand why it's so low considering I make sure that the products I review are actually good products with good customer reviews on Amazon and meet the criteria customers are looking for. Especially considering I am targetting keywords focused around buying and the fact that Christmas is around the corner the buy rate should be higher right?

    Anyone got any insight ?

    Cheers
     
    Last edited: Nov 6, 2015
  3. Chimera77

    Chimera77 Newbie

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    First good luck with your Amazon Journey. I'm developing couple of Amazon sites too. my conversion rate is around 6%. In my experience, creating a reason for visitor to visit the Amazon link is important and also using affi links in right places. But since your problem is conversions I wonder if something wrong with your traffic. in my sites they don't buy the product but most of the time they buy something else at least.
     
  4. swords12

    swords12 Jr. VIP Jr. VIP Premium Member

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    Contact me if you end up needing any proxies for backlink building or social media management. Best of luck!
     
  5. MichaelJon

    MichaelJon Registered Member

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    Good stuff OP.

    I'm about to take my first steps with Amazon. Just finalising my Keyword ideas.

    As far as click through rates goes, is your issue that a low % of people are going from your website to Amazon? How many links have you got on each article (roughly) and where are they situated? Might be a simple matter of catching the visitors eye a little better? As far as having TOO MANY links goes, I'm not certain that would be an issue? Someone with more experience would have to cover that!
     
  6. BallsLikePlanets

    BallsLikePlanets Registered Member

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    Thanks man. 6% sounds good i'd be happy with that.
    Hmm a lot of my keywords are focused around getting the best cheap deals. I'd assume that because of this people are naturally reluctant to buy (they've got short arms and deep pockets) but still 1% buy rate doesn't seem right with the trust factor from Amazon and for the other reasons I explaned.


    Nice, good luck mate. Nah, my issue isn't getting people to click through to amazon but the lack of people buying products while they're there. And I can remember reading somewhere about Google not liking too many affiliate links.
     
    • Thanks Thanks x 1
  7. jerky7

    jerky7 Newbie

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    About conversion rate: It's usually depending on where your traffic is coming from (appart from the obvious like buyer keyword etc...). Organic traffic usually converts really well, while trafic from FB/twitter etc. converts rather shitty, since people are usually not in a "buying mood" but rather just browse around.

    Edit: Totally forgott: Good luck man!
     
  8. nnahlee

    nnahlee BANNED BANNED

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    good luck on your journey!
     
  9. BallsLikePlanets

    BallsLikePlanets Registered Member

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    Update

    - Added another article yesterday. I think i've found out why the conversion rate was low. The 'recommended' products I placed in the side widgets and reviewed are good products and have overall really good reviews, but they each have one really negative review on page 1. This wasn't anything really bad or groundbreaking but I guess people are easily put off, especially those who are looking for cheap deals and don't spend their money easily.

    So I scouted for products that are still great but have all good page 1 reviews and placed them in the side widgets instead. Let's see if that helps.

    - I added '2015' into one of my URL's a while back, which obviously isn't a good idea. So I changed the URL and indexed the new page straight away by submitting it to Google on search console. I might see a little bit of a drop in traffic for a bit while it crawls back up in the SERP.

    - Bing ads end in a few days so my site will be 100% natty.

    Shit to do
    -
    Write more articles
    - Figure out what backlinking strategy to use and slowly feed some onto my inner pages

    I analysed my main competitors backlinks and they are WHACK. They are authoritive websites but have few backlinks and the little that they have are either irrelevant or come from low trust websites. So that's good.
     
    Last edited: Nov 8, 2015
  10. Chimera77

    Chimera77 Newbie

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    Maybe your competitors has old and established web sites. Unless those are make for Amazon type sites I found it always hard to out-rank. well just hard but not impossible. I don't think sales rate is low just before the target product have low ratings. It must be something else. Check traffic stats. Sometimes visitors could be from other countries than your target Amazon site.
     
  11. BallsLikePlanets

    BallsLikePlanets Registered Member

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    Yeah they are established sites, but their content for this niche is thin and they aren't backed with strong links which makes me think I could beat them. Will see how it goes.

    And good idea thanks, I had a look at the location info for taffic on Google analytics. The top 3 countries are USA, UK and russia so that all checks out fine.
     
  12. JasonGraham

    JasonGraham Regular Member

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    Good luck, congrats on your sale
     
  13. BallsLikePlanets

    BallsLikePlanets Registered Member

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    Update

    - Made another sale!! here we fucking go!

    - Ended big ads so I now I know all traffic is natty

    - Looking through backlinking info.
    Note: important to diversify anchor text

    - Added a few small social and blog links just to start off with.

    - Slacking on the article writing. Want to tighten that shit up a bit.


    Gonna lay out some numbers for this site. Think it's reasonable to go for £10 a day.

    Assuming I get up to 6.5% commision from 31+ sales a month and the average sale generates £4:

    - Need 2.5 sales a day / say 70 sales a month.

    - If I get the buy rate up to 5% that comes from 1400 click-throughs a month.

    - If the click through rate is 70%? (no idea if this is too high, but being focused around buy keywords this is my guess) then that's like 2000 visitors a month

    So my goal is to get 2000 visitors a month which would in theory generate £280 each month. Let's see what I can do.
     
    Last edited: Nov 9, 2015
  14. LoftPower

    LoftPower Elite Member

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    Looking forward to seeing you succeed on this.
     
  15. BallsLikePlanets

    BallsLikePlanets Registered Member

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    Thanks for the positive vibes.


    UPDATE


    - Found 2 decent volume keywords pretty much untapped and wrote 2 more articles based around them

    - I saw that the second order wasn't actually for a product i'm advertising but it was for an electronic dog leash lol. That's another good thing about amazon affiliate, random sales count if visitors don't buy your product but buy anything else within 24 hours of clicking through. So that's something interesting to look out for every once in a while.

    ------------------------------------------------------

    So this just caught me completely off guard. I just got this email from Amazon associates saying:

    Hello,

    Thank you for applying for the Associate program.
    Upon review, we are unable to accept your application. A part of our
    criteria is that your site has to be established with enough unique
    content. We rejected your application due to one or more of the
    following reasons.

    - Lack of content which is original to your site and beneficial to your visitors
    - Pages that are mainly empty when advertisement content is removed

    Unfortunately,
    we arent able to review an application once its been rejected. If your
    website has been further developed and now contains appropriate content,
    youre welcome to submit another application by using the following URL:


    https://affiliate-program.amazon.com/gp/associates/join

    Thank you for your interest in Amazon Associates.


    I WTF'd for a second then I realised that this is probably because I originally typed in the first site I was messing about with when signing up and probably forgot to update amazon with my new one.

    Well it must be because 1. all of my content is original and hand written by me. 2. all of my content is beneficial to my viewers as I highlight the important parts of the products and make sure the ones I review are actually the best available. 3. none of my pages would be empty if the ads were removed. The articles are all 500 words +

    I'll submit another application and see. It should be fine, then i've gotta replace all the links and shit and I can carry on progressing.

     
    Last edited: Nov 10, 2015
  16. youtube1001

    youtube1001 Newbie

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    All the best. I will follow your journey as well.
     
  17. BallsLikePlanets

    BallsLikePlanets Registered Member

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    UPDATE

    - I re-submitted my site to amazon associates UK and US and replaced all the links. The UK account got approved quickly so my site is fine like I thought. The problem must have been having the wrong site added.

    - My keywords are ranking in the 30s & 40s instead of the 20s I thought originally. They don't seem to be moving from here so i'm writing articles again and adding links.

    - I've removed the affiliate links on all the product titles for all the pages. Seemed like it was overkill and google might not like it.

    - Added 1 article based around black friday and cyber monday keywords to take advantage of the days as I noticed people aren't really targetting it in my niche and the buy-rate is usually high. I'd like the page to be ranking top 3 before then if possible.

    - I've started backlinking. I've got one high quality backlink pointed to the homepage and i'm now going to rebuild expired web 2.0s with decent PA and point them at the inner pages. I'll add 5 niche related articles on each and add 1 - 2 links to my site per blog. (Not too sure on the timing though, any suggestions on how often I should add articles to them and when I should drop in the backlinks? Also will I need to change my IP every time I login / post links on each blog?)


    - My main competitor:

    • Has just one page ranking for quite a few of my keywords (though it hasn't targetted them specifically)
    • Has around 40 backlinks, but most of them have 0 TF and they're on random sites with unrelated content. There's just 4 that don't which have pretty good metrics so i've gotta beat these with my links.
    • The page has a trust flow under 10

    So (unless the links are hidden from mjestic) it just looks like it's ranking off high DA and a few high quality backlinks alone. Will be interesting to see if I can beat it with a few web 2.0s.

    Tip:

    Majestic is brilliant but expensive and I think you can only buy 3 months minimum. You can buy 2 weeks use of an account on fiverr for $5 though, which is good shit.
     
    Last edited: Nov 17, 2015
  18. aligeek

    aligeek Newbie

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    I've been trying to get in amazon, so hopefully I'll follow your lead, good luck OP
     
  19. BallsLikePlanets

    BallsLikePlanets Registered Member

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    UPDATE


    I haven't updated in a while. My site lost a lot of momentum and pretty much came to a stand still for a bit after changing some page titles, content and descriptions around a bit too much. The keyword that was ranking at position 2 / 3 on Bing dropped to page 2 and my Google keywords went down a bit too. Unfortunately my head hasn't been in the best of places to be smashing out optimal work but i've still been making some progress.

    - I've added some more articles. I found a few nice untapped keywords that allowed me to review some expensive products.

    - I've built backlinks to some of my pages using mainly manually built expired Web 2.0s with relevant content, but the new pages haven't indexed yet. I also have some new web 2.0s with some low quality tier 2 links pointed at them and might add some backlinks to these after the expired are all set up.

    - The Bing keyword is now back on page 1 and is nearing the top 5. As for Google, my highest volume keyword is on page 8 and my best positions are for 2 keywords on page 3. They seem to be a bit stuck but maybe that's just because of lack of content on my site. Hopefully things will really pick up when I hit 15+ articles (assuming google looks at a sites total page / word count as a ranking factor for individual pages).

    - When I first started out I changed the URL of a page quite a bit. I just saw that there are 3 more pages indexed around the same content but with different URLs now giving 404 errors. Not too sure if this would have harmed my site or not, but I removed them in search console.

    For some reason Amazon has been 2 days behind on the reports. Probably because of dealing with a lot of high volume this month. My click-throughs have gone up again though so that's good.

    Tonight i'm gonna add an article & backlink to a blog and write an article for a UK keyword. Anyone got any advice on getting new blogs indexed or indexing new posts on old blogs quicker? Do ping tools work nowdays? thanks.
     
    Last edited: Nov 27, 2015
  20. Djalminha

    Djalminha Regular Member

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    i am also on an Amazon Journey, wish you good luck and will follow you