60k Instagram potential?

Hey fellow blackhatters,

I've recently bumped into a friend who owns an eye lash company with 60k real instagram followers which are really targeted, with 2k likes on each photo. Facebook has around 22k likes and Twitter with 7k likes. I saw alot of potential in her social media as she was endorsed by Beyonce and etc. She already has an established website that is making good money. My question is how can I monetize all that social media traffic without jeopardizing the brand itself and making her social media networks look 'trashy' (eg. filled with crappy advertisements and spam)? Is shouting people out the only way?

Thanks,

BlueCardBird

Sell shoutouts over fiverr, or try to go with CPA, so each 1000 click will give you money

You're going to end up ruining her brand by further monetizing it even more. She's doing great and is already making money from her site.

Usually, established brands that earn enough with the website or their services use social media for exposure, building reputation, engaging with customers and promotions. So as said above, you'd rather focus on how you can you social media to grow the brand rather than trying to earn a few bucks on it with ads. If you still want to go with it, affiliate marketing and CPA are better options, but you should also make sure it is in line with the brand. Good luck!

Just help her build them BIGGER! No need to waste time trying to get a few bucks with CPA.

Instagram is mainly for brand exposure. Don't spam it with shoutouts! It will just give it a negative image!

CPA is not always the answer and it's a really bad idea in this case, it's not only your followers will unfollow you if you push it too hard, but you can get banned and you don't want to do that with a well established account

if shes already making good money, i wouldn't concentrate on other ways of monetization, because obviously what shes doing is already working, but i'd try building the account to get even more followers/likes and exposure to the brand/her website
there are bots out here, she can hire a a VA
for instance with followliker every task can be automated, niche related hashtags can be targeted for both following and liking, the default values in the bot are safe to use, so it won't get her in trouble

i can imagine that selling shoutouts would be chump change compared to what shes making now
but maybe it's a good idea to exchange shoutouts with similar accs in her niche to get more followers, of course w/o overdoing it, because it can annoy the followers

she can easily amount hundreds of new followers each day, she reaches 100k in a matter of a month maybe 2, she will get more and more followers each day thanks to the snowball effect

Definitely build up her social accounts more and monetize from her website using different stuff like email marketing, better ads and placement etc.