What traffic sources are you guys scaling right now? (Google Ads / Meta / Push / Native)

Hey BHW members,

I’m curious what traffic sources people here are currently scaling.

Are most of you running:

• Google Ads
• Meta Ads (Facebook / Instagram)
• Native Ads
• Push Traffic
• Pop Traffic

I’ve been testing campaigns across a few niches like:

• iGaming
• Sports Betting
• Crypto
• Dating
• E-commerce

From what I’m seeing, push and native traffic can still work well depending on the offer and landing page setup.

Meta and Google seem to require more compliance and creative testing these days.

Curious what others here are seeing in terms of performance.

Which traffic source is giving you the best ROI right now?

Google?
Meta?
Push?
Native?

I am doing google ads for my website.

DevLoom said:

Hey BHW members,

I’m curious what traffic sources people here are currently scaling.

Are most of you running:

• Google Ads
• Meta Ads (Facebook / Instagram)
• Native Ads
• Push Traffic
• Pop Traffic

I’ve been testing campaigns across a few niches like:

• iGaming
• Sports Betting
• Crypto
• Dating
• E-commerce

From what I’m seeing, push and native traffic can still work well depending on the offer and landing page setup.

Meta and Google seem to require more compliance and creative testing these days.

Curious what others here are seeing in terms of performance.

Which traffic source is giving you the best ROI right now?

Google?
Meta?
Push?
Native?

Click to expand...

In forex/crypto niche different sources works for different goals and tier of geos.
Sometimes there no point in generating from high quality source and u want just to generate volume from cheap source.
And in case u want something expensive and really high quality, then choose better source like google, twitter, MSN, maybe native sources

Native is printing for crypto and finance right now, Taboola and MGID if you have a solid advertorial. Push still works for dating and sweepstakes but quality has dropped on most networks. Google and Meta need the most work to stay compliant but have the best volume when you crack them.

I’m scaling Facebook Ads right now.

DevLoom said:

Hey BHW members,

I’m curious what traffic sources people here are currently scaling.

Are most of you running:

• Google Ads
• Meta Ads (Facebook / Instagram)
• Native Ads
• Push Traffic
• Pop Traffic

I’ve been testing campaigns across a few niches like:

• iGaming
• Sports Betting
• Crypto
• Dating
• E-commerce

From what I’m seeing, push and native traffic can still work well depending on the offer and landing page setup.

Meta and Google seem to require more compliance and creative testing these days.

Curious what others here are seeing in terms of performance.

Which traffic source is giving you the best ROI right now?

Google?
Meta?
Push?
Native?

Click to expand...

Meta Ads works great for all gray-hat niches—gambling, nutraceuticals, dating—everything is going well

Hi, the landscape has changed dramatically, native traffic, like that from taboola to outbrain, is what's really taking off now, especially for niches like health, finance, and supplements, with a much lower cost per click than meta or google, push advertising is also strong for entertainment and news.

Meta is still working, but margins have shrunk, the cost per thousand impressions has increased significantly, and targeting isn't what it used to be, to make it worthwhile today, you absolutely have to use native video, static images are no longer effective, google Ads remains the king of purchase intent, but people are shifting their budgets to performance max, which places ads everywhere simultaneously, if I had to recommend, I'd probably go with native or push advertising first, don't disregard Meta and google, but use them carefully because the costs can quickly eat you alive.

google search ads, so long as you keyword has high search volume. which you can check prior to launch