Homepage backlink or deep link to article for a new website?

It helps build overall domain authority and gives you a stronger foundation but if the linking page is highly relevant to one of your articles i’d choose that article instead. Relevance and natural placement matter more than the page itself.
 
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For a very new site I’d lean toward the homepage if the link is from a strong relevant site It can help establish overall authority and brand relevance If the article is highly relevant and has strong ranking potential though a deep link can make more sense Relevance should be the deciding factor
 
Movementking said:
I’m building backlinks for a very new niche site with little authority.
In the past, I always diversified: out of 10 backlinks, roughly 5 went to the homepage/domain/brand and 5 to inner pages.
This time I’m paying for just one backlink from a very well-known site in the same niche with a lot of organic traffic, so I want to choose carefully.
Would you point it to the homepage or to a specific article? Which option would you consider more valuable for a very new site with only a few backlinks, and why?
Click to expand...
For a brand new site,I had usually point that one strong backlink to the most relevant article, especially if it has real ranking potential. ReleVANCE + a natural contextual link can move the needle faster than sending everything to the homepage.
 
Movementking said:
I’m building backlinks for a very new niche site with little authority.
In the past, I always diversified: out of 10 backlinks, roughly 5 went to the homepage/domain/brand and 5 to inner pages.
This time I’m paying for just one backlink from a very well-known site in the same niche with a lot of organic traffic, so I want to choose carefully.
Would you point it to the homepage or to a specific article? Which option would you consider more valuable for a very new site with only a few backlinks, and why?
Click to expand...
Homepage is the best to put the Backlink on, because you will get a better boost.
 
I would select the specific article when the link is highly relevant to my topic. For a new site, getting a backlink from a relevant page can help the article gain more visibility and authority. If there’s no strong topical relevance, I would choose the homepage instead.
 
Use the homepage when the link is about your brand or overall website. If you are recommending a specific topic, send the link to the related article instead.
 
For a very new site I'd probably lean toward the page that is most relevant to the linking article if the backlink fits naturally with a strong article I'd rather send it there than force everything to the homepage relevance would be my main consideration
 
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